All Def Digital

All Def Digital is a premium, multi-platform digital media company, and entertainment hub, curating, developing and connecting a new generation of content creators from the New American Mainstream to global audiences. ADD embraces multiracial but singularly cultural entertainment in all its forms. The company produces original programming and supports and nurtures artists and cultural influencers of all kinds, comics, writers, directors, actors, poets and musicians through its multiple outlets and access points, including a record label, television and motion picture development group, artist management group, and deep partnerships with full service creative agencies.

Company Growth (employees)
Culver City, US
Size (employees)
85 (est)+8%
All Def Digital was founded in 2013 and is headquartered in Culver City, US

Key People at All Def Digital

Russell Simmons

Russell Simmons


All Def Digital Office Locations

All Def Digital has an office in Culver City
Culver City, US (HQ)
8965 Lindblade St

All Def Digital Data and Metrics

Summary Metrics

Founding Date


Total Funding

$20 m

Latest funding size

$10 m

Time since last funding

about 1 year


All Def Digital's latest funding round in June 2016 was reported to be $10 m. In total, All Def Digital has raised $20 m

Traffic Overview of All Def Digital

All Def Digital Online and Social Media Presence

All Def Digital News and Updates

Mic adds $6.5M from WPP to build out its news brand for millennials

 Millennials remain a hot target for digital marketing and advertising, and so perhaps unsurprisingly, a startup building news and other publishing services targeted specifically at that demographic has raised some money from one of the world’s biggest ad agencies. Mic, the New York-based site and p…

Today: A Tragic Night in Berlin, an Assassination in Ankara and Trump's Response.

I’m Davan Maharaj, editor-in-chief of the Los Angeles Times. Here are some story lines I don’t want you to miss today. TOP STORIES A Tragic Night in Berlin At least a dozen people were killed and scores injured when a 40-ton truck from Poland crashed into an outdoor Christmas market in Berlin...…

Inside music mogul Russell Simmons' plan to create a hip-hop video empire

It’s the lunch hour at Russell Simmons’ downtown Los Angeles office, and the hip-hop mogul’s scrappy video team is setting up cameras in their break room. Simmons’ squad of Internet personalities and producers clear away pizza boxes for their live Facebook shoot, in which they rib each other in…

How hip-hop legend Russell Simmons plans to save the world with yoga

Few people have their finger on the pulse of American culture like hip-hop godfather and fashion-film mogul Russell Simmons. The New York native, who has lived in L.A. for the last three years, co-founded rap’s first major label in the ’80s and went on to distinction in clothing, movie and TV pr…

Russell Simmons: For Black Comedians, It’s ‘Hollywood So White’

The producer of “All Def Comedy” and “Def Comedy Jam,” talks about the shows and about how he hopes to bring new talent to the public.

What’s on TV Tuesday: 2016 Election Night Coverage

There’s really only one thing to watch tonight, and we’ll be watching until the very end. But if you’d rather check out of reality, pick and choose from comedy specials or some of the year’s best series.
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All Def Digital Company Life and Culture

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