AddThis is the leading provider of behavioral audience data and website marketing tools. The Company helps brands build more authentic customer relationships through insight, activation and personalization products powered by the AddThis Audience Intelligence (Ai) platform. AddThis gives marketers and advertisers unprecedented transparency into target audiences and enhances their ability to deliver effective personalized experiences across paid and owned media.
Second Opinion closes the week with news that Caterpillar's latest restructuring could result in the loss of 880 jobs, Zoosk relaunches dating app Lively and Hong Kong’s richest man Li Ka-shing retires. Happy St. Patrick's Day!
Victory Park Capital and International Finance Corporation, a member of the World Bank Group, have launched a new fund. No financial terms were disclosed. The fund will invest in financial technology companies in emerging markets.
TheSkimm, a daily newsletter for women, has raised $12 million in Series C funding, according to a source familiar with the transaction. GV led the round with participation from 21st Century Fox, RRE Ventures and Homebrew Ventures.
Seattle-based Strix Leviathan, a crypto trading startup, has raised $1.625 million in seed funding. Liquid 2 Ventures led the round with participation from other investors that included Founders’ Co-op, Future\Perfect Ventures and 9Mile Labs.