Zeta Global is a data-driven technology company that acquires and retains customers through the power of people-based, precision marketing. We create optimized customer experiences by leveraging data science, strategy, analytics, and award-winning creative to create a perpetual dialogue between brands and their customers, throughout the day, every day. Founded by David A. Steinberg and John Sculley (former CEO of Apple Computer and Pepsi-Cola) in 2007, we're a data-driven marketing technology pioneer. Our SaaS-based Zeta hub helps 500+ Fortune 1000 and Middle Market brands acquire, retain and grow customer relationships through actionable data, advanced analytics, and machine learning.
Latest funding size
Time since last funding
|Cerberus Capital Management, FS Investments, GSO Capital Partners, Franklin Square Group, PNC Bank, GCP Capital Partners, Madison Capital Funding|
|Acquired Company||Date||Deal Size|
|Boomtrain||July 19, 2017||$35 m|