Two Tap is a platform allowing publishers to sell products directly in their applications, enabling streamlined e-commerce. Shoppers are able to order products without leaving the in-app experience, and benefit from a shared wallet. Two Tap also enables quick checkouts on iOS Safari and Google Chrome. Programmers using Two Tap are able to place orders on e-commerce sites using codes via the HTML5 interface or the API. Two Tap offers three options: free, standard, and enterprise.