Shifting viewing habits calls for shifting analytics. As viewing behaviour has changed significantly with the explosive growth in connected devices and content made available online, so must pay-TV platforms and broadcasters adapt in order to understand their digital consumers. TVbeat is a next generation TV analytics SaaS platform that bridges the gap between sample based legacy TV measurement and analytics requirements in the digital age. We do this by partnering with pay-TV platforms and integrating with their back-end servers to collect subscriber interactions live and on a second-by-second basis, across any connected device. This data is then processed, analysed and presented in one intuitive and easy-to-understand web interface. TVbeat also aggregates viewing data from multiple pay-TV platforms per country, and provides this data as a supplement to the existing trading currencies - to broadcasters, content providers and advertisers alike. With data on all aspects of channel performance, including ratings, share of viewing and real subscriber numbers both live and on-demand, TVbeat enables providers to drill down and accurately compare channels and content in real-time.
Type
Private
HQ
London, GB
Founded
2013
Employees
16 (est)
TVbeat was founded in 2013 and is headquartered in London, GB

TVbeat Locations

London, GB

TVbeat Metrics

TVbeat Summary

Founding Date

2013
6% of current employees of TVbeat are female and 94% are male.

TVbeat Company Life

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