The Grommet

OverviewSuggest Edit

Founded in 2008, The Grommet is a product launch platform for innovative, new to market products. It is the first curated, online commerce platform for both B2C and B2B discovery and sales of niche products by Maker entrepreneurs. The Grommet is reshaping the way people fundamentally launch, discover, share, influence and buy products online. Its mission is rooted in the philosophy of Citizen Commerce™, a movement that enables product purchases to express ones personal values around sustainability, technology, social enterprise or buying locally. The Grommet Wholesale, launched in June, 2014 provides a critical missing resource to build sustainable Maker businesses. It does this by creating a more convenient, organized, and curated platform from which retailers can source the newest and most imaginative products for their stores. The Grommet will help bolster Main Street retail by providing a marketing and sales bridge between brilliant product Makers and the $4 Trillion retail distribution channel that they need to penetrate to be successful. Since its founding, The Grommet has grown into a trusted and influential source for launching new products, having been among the very first to discover Fitbit, SodaStream and Bananagrams, and making them into household names. Today 1 in 200 Americans are Grommet supporters.
TypePrivate
Founded2008
HQCambridge, MA, US
Websitethegrommet.com
Employee Ratings3.8
Overall CultureD

Latest Updates

Employees (est.) (Nov 2021)65(+2%)
Job Openings5
Cybersecurity ratingAMore
Discover new suppliers and conduct deeper comparison analysis with Craft for EnterpriseLearn more
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Key People/Management at The Grommet

Jules Pieri

Jules Pieri

CEO
Joanne Domeniconi

Joanne Domeniconi

Chief Discovery Officer
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The Grommet Office Locations

The Grommet has offices in Cambridge and Somerville
Cambridge, MA, US (HQ)
36 Cameron Ave
Somerville, MA, US
36 Cameron Ave
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The Grommet Financials and Metrics

Summary Metrics

Founding Date

2008

The Grommet total Funding

$3.9 m

The Grommet latest funding size

$475.49 k

Time since last funding

11 years ago
The Grommet's latest funding round in January 2011 was reported to be $475.5 k. In total, The Grommet has raised $3.9 m
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The Grommet Cybersecurity Score

Cybersecurity ratingPremium dataset

A

91/100

SecurityScorecard logo

The Grommet Online and Social Media Presence

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The Grommet Company Culture

  • Overall Culture

    D

    62/100

  • CEO Rating

    B

    78/100

  • Compensation

    C

    67/100

Learn more on Comparably

The Grommet News and Updates

Ace Hardware takes majority stake in ecommerce startup The Grommet

Ace Hardware Corp has acquired a majority stake in Massachusetts-based The Grommet, an ecommerce startup. No financial terms were disclosed. According to Crunchbase, The Grommet's backers included Rakuten and LaunchCapital. 

The Grommet Blogs

Haiti Projects Gives Back to Local Artisans

When retired nurse Sarah Hackett first visited Haiti in 1992 as a volunteer with a Boston-based public health NGO, she quickly fell in love with … The post Haiti Projects Gives Back to Local Artisans  appeared first on What's Next: The Grommet Blog.

The Magic Behind Curating the Perfect Gift

You make your list, don’t know where to start—and then fall back on safe (looking at you, ties and socks). So why not gift magic … The post The Magic Behind Curating the Perfect Gift appeared first on What's Next: The Grommet Blog.

Gift Magic: Finding the Perfect Holiday Present

Everyone wants to give the perfect gift, so we took out some of the guesswork and rounded up a few of our favorites. The post Gift Magic: Finding the Perfect Holiday Present appeared first on What's Next: The Grommet Blog.

New look, same mission

Our mission has always been to elevate the big thinking of small businesses. We’ve seen that when you shop small, you get fantastical products and … The post New look, same mission appeared first on What's Next: The Grommet Blog.

XX+ [type] Gifts that will XYZ

The introduction sentence sole purpose is to get the user to read the next sentence. This is a little intro snippet that includes target keywords … The post XX+ [type] Gifts that will XYZ appeared first on What's Next: The Grommet Blog.

Mother’s Day Gift Guide: 10+ Presents For Mom Besides Flowers

How do you find the right unique Mother’s Day gift? The only way we know how is to find a gift that speaks uniquely to your … The post Mother’s Day Gift Guide: 10+ Presents For Mom Besides Flowers appeared first on What's Next: The Grommet Blog.
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The Grommet Frequently Asked Questions

  • When was The Grommet founded?

    The Grommet was founded in 2008.

  • Who are The Grommet key executives?

    The Grommet's key executives are Jules Pieri and Joanne Domeniconi.

  • How many employees does The Grommet have?

    The Grommet has 65 employees.

  • Who are The Grommet competitors?

    Competitors of The Grommet include VisionDirect, Reuter and Framebridge.

  • Where is The Grommet headquarters?

    The Grommet headquarters is located at 36 Cameron Ave, Cambridge.

  • Where are The Grommet offices?

    The Grommet has offices in Cambridge and Somerville.

  • How many offices does The Grommet have?

    The Grommet has 2 offices.