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Social media has changed the way people communicate, connect and navigate in the world around them. The challenge for brands and companies is how to turn the real time power of social media into competitive advantage. That competitive advantage starts from going deep into the data to understand the unique characteristics of the audience – understanding the audience DNA.

The mission for StatSocial is to help brands, publishers and agencies segment and understand their audiences. We believe that better data is core to building relationships and brand. Using our unique technology, data and approach, we unlock new ways to understand and reach your target audience in order to grow your business.

HQNew York, US

Latest Updates

Employees (est.) (Sep 2019)22

Key People/Management at StatSocial

Pavel Baranov

Pavel Baranov

Kaitlin Atkinson

Kaitlin Atkinson

VP of Business Development
Oleg Borkov

Oleg Borkov

Senior Engineer
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StatSocial Office Locations

StatSocial has an office in New York
New York, US (HQ)
265 W 37th St
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StatSocial Financials and Metrics

Summary Metrics

Founding Date


StatSocial total Funding

$2.4 m

StatSocial latest funding size

$1.25 m

Time since last funding

5 years ago
StatSocial's latest funding round in February 2015 was reported to be $1.3 m. In total, StatSocial has raised $2.4 m
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StatSocial Online and Social Media Presence

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StatSocial News and Updates

StatSocial Blogs

Salesforce vs. HubSpot — Customer Comparison

Salesforce vs. HubSpot — Customer ComparisonSalesforce and HubSpot are cooperative and competitive. Their flagship platforms can be integrated, but also serve different functions, needs, and sometimes customers. Instead of comparing what each platform offers, we’ve set about contrasting the actual u…

Side-by-Side: Who watched ‘The Lion King’ & ‘Toy Story 4’?

Attribution: Who watched ‘The Lion King’ & ‘Toy Story 4’?Below we’ll be looking at two of the year’s biggest films, both products of the unstoppable, quality family entertainment behemoth that is the Walt Disney Company: The Jon Favreau directed remake of ‘The Lion King,’ and the fourth installm…

Brand Psychology — General Mills Cereals with the Most Adventurous Customers

Brand Psychology — General Mills Cereals with the Most Adventurous CustomersWhile we grown-ups may enjoy turbo-charging our mornings with a stiff cup of bitter, bracing coffee, a crunchy and cool bowl of cereal gets the day’s proceedings underway in style whatever our age. Grown-ups can also eat cer…

Slack vs. Microsoft Teams: StatSocial Digs Deep into the Collaboration Wars

Slack vs. Microsoft Teams: StatSocial Identifies Key Differences in the User BasesHere is deep dive comparison of the respective user bases of Slack and Microsoft Teams, made possible with insights unique to StatSocial. Please enjoy our take on “The Collaboration Wars!”By analyzing the most dedicate…

AWS vs. Azure vs. Google Cloud: What Earned Audience Data Tells Us

For this study, StatSocial executed a side-by-side-by-side analysis of the three giants of the Platform-as-a-Service/Infrastructure-as-a-Service sector: Microsoft Azure, Amazon Web Services, and Google Cloud Platform.By analyzing the data generated by the most dedicated users of each, we can ascerta…

Customer Comparison: Whataburger vs. Chick-fil-A

StatSocial has executed a side-by-side analysis of the customers of two fast food chains regarded in our nation’s south as longtime rivals. One is the snake to the other’s mongoose, one the Muhammad Ali to the other’s Joe Frazier. We are referring to Whataburger and Chick-fil-A.By analyzing the data…
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StatSocial Frequently Asked Questions

  • When was StatSocial founded?

    StatSocial was founded in 2012.

  • Who are StatSocial key executives?

    StatSocial's key executives are Pavel Baranov, Kaitlin Atkinson and Oleg Borkov.

  • How many employees does StatSocial have?

    StatSocial has 22 employees.

  • Who are StatSocial competitors?

    Competitors of StatSocial include Pursway, EU Supply and Spokeo.

  • Where is StatSocial headquarters?

    StatSocial headquarters is located at 265 W 37th St, New York.

  • Where are StatSocial offices?

    StatSocial has an office in New York.

  • How many offices does StatSocial have?

    StatSocial has 1 office.