FireAngel Safety Technology

OverviewSuggest Edit

FireAngel Safety Technology (formerly Sprue Aegis) offers home safety products that save lives. Sprue was formed in 1998 with the ambition to build a world-class consumer products business focused on the safety products market. Our first product was a highly innovative smoke alarm that fitted into a standard ceiling mounted light fitting and was branded ‘FireAngel.’ Our initial product was stocked by B&Q and Tesco at an early stage and as our range has expanded, we have become the brand of choice for major UK retailers and the UK Fire & Rescue Services. The FireAngel brand is now the leading name in battery-powered smoke alarms in the UK and our ST-620 Thermoptek smoke alarm was the highest selling smoke alarm in the UK last year*. Adding to our safety products range with the development of a carbon monoxide (CO) detector, provided Sprue with another growing revenue stream. Safety legislation around smoke and carbon monoxide has significantly increased awareness of the dangers and smoke and CO which has driven sales. With our inclusion in the Sunday Times FastTrack 100 – the 100 fastest growing companies in the UK – for five consecutive years, Sprue has achieved substantial growth. With our ‘design in-house and outsource manufacturing’ model, our business is highly scalable and is well placed to continue to grow.

TypePublic
Founded1998
HQCoventry, GB
Websitefireangeltech.com

Latest Updates

Employees (est.) (Jun 2017)175(+19%)
Revenue (FY, 2018)£37.6 M(-30%)

Key People/Management at FireAngel Safety Technology

John Conoley

John Conoley

Non-Executive Chairman
Graham Whitworth

Graham Whitworth

Executive Director
Neil Smith

Neil Smith

Group Chief Executive
Mike Stilwell

Mike Stilwell

Group Finance Director
Ashley Silverton

Ashley Silverton

Non-Executive Director
John Shepherd

John Shepherd

Non-Executive Director
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FireAngel Safety Technology Office Locations

FireAngel Safety Technology has an office in Coventry
Coventry, GB (HQ)
Sir William Lyons Rd
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FireAngel Safety Technology Financials and Metrics

FireAngel Safety Technology Revenue

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FireAngel Safety Technology's revenue was reported to be £37.59 m in FY, 2018
GBP

Revenue (FY, 2018)

37.6m

Gross profit (FY, 2018)

7.6m

Gross profit margin (FY, 2018), %

20.3%

Net income (FY, 2018)

(4.5m)

EBITDA (FY, 2018)

(12.3m)

EBIT (FY, 2018)

(13.4m)

Cash (31-Dec-2018)

1.3m
GBPFY, 2015FY, 2016FY, 2017FY, 2018

Revenue

88.3m57.1m54.3m37.6m

Revenue growth, %

35%(35%)(5%)

Cost of goods sold

70.5m43.8m43.0m30.0m

Gross profit

17.8m13.3m11.3m7.6m
GBPFY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

885.5k266.0k383.2k195.7k460.2k645.3k1.1m1.6m2.7m5.0m6.4m6.2m5.2m15.9m22.4m14.3m3.3m1.3m

Accounts Receivable

724.6k527.6k342.0k396.7k1.2m1.7m2.6m3.6m7.0m6.6m9.2m9.7m18.9m11.3m13.0m16.6m9.6m

Inventories

62.2k62.4k216.2k689.3k406.1k505.1k1.2m1.1m1.4m5.1m4.9m5.4m7.7m8.3m15.6m14.0m14.9m10.8m

Current Assets

996.4k1.2m1.3m1.3m1.5m2.7m4.3m5.4m7.8m17.8m18.3m21.3m23.6m44.8m50.1m42.1m36.1m24.3m
GBPFY, 2001FY, 2002FY, 2003FY, 2004FY, 2005FY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

(545.0k)(719.6k)(416.1k)(834.6k)(192.1k)(248.4k)1.0m1.1m1.6m2.2m2.7m2.4m4.1m7.7m6.0m1.8m488.0k(4.5m)

Cash From Operating Activities

401.7k975.5k331.0k1.3m97.3k845.8k880.0k920.0k1.8m3.9m3.5m2.4m1.6m8.1m12.4m(536.0k)(2.4m)(1.7m)

Dividends Paid

178.0k358.0k720.0k3.7m3.7m

Cash From Financing Activities

1.3m332.8k492.5k1.0m425.0k1.1m(5.0k)(176.0k)17.0k(72.0k)(1.2m)4.3m(3.2m)(3.7m)(3.7m)5.6m
GBPY, 2018

Financial Leverage

2 x
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FireAngel Safety Technology Operating Metrics

FY, 2014FY, 2015

Patents Issued

50 52
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FireAngel Safety Technology Revenue Breakdown

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FireAngel Safety Technology revenue breakdown by business segment: 60.9% from Europe, 8.3% from Trade, 15.8% from Retail, 8.9% from Fire & Rescue Services and 6.2% from Other

FireAngel Safety Technology Online and Social Media Presence

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FireAngel Safety Technology News and Updates

Smoke Alarms 2019 Global Market Key Players – BRK Brands, Kidde, Honeywell Security, Tyco, Johnson Controls, Halma, Hochiki, Sprue Aegis, Xtralis, Siemens.....

Smoke Alarms – Global Market Growth, Opportunities, Analysis Of Top Key Players And Forecast To 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

Qualitative Research: Commercial Smoke Alarm Market Global Industry Analysis & Outlook 2019-2025 | Kidde, BRK, Ei Electronics, X-SENSE, Sprue Aegis, Smartwares

Commercial Smoke Alarm Market, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market. Posted vi…

FireAngel Safety Technology Blogs

Senior Management Appointment

FireAngel Safety Technology Group plc (‘FireAngel’ or the ‘Company’) Senior Management Appointment FireAngel (AIM: FA.), one of Europe’s leading developers and suppliers of home safety products, announces the appointment of Andy Gregg as Operations Director, reporting to Neil Smith, the Group Chief …

Change of registered office

FireAngel Safety Technology Group plc (‘FireAngel’ or the ‘Company’) Change of registered office FireAngel (AIM: FA.), one of Europe’s leading developers and suppliers of home safety products, announces that it has changed its registered office to Vanguard Centre, Sir William Lyons Road, Coventry, C…

Issue of Equity And Total Voting Rights

FireAngel Safety Technology Group plc (“FireAngel” or the “Company”) Issue of Equity And Total Voting Rights The Company announces that application has been made for the admission to trading on AIM (“Admission”) of 30,000 new ordinary shares of 2 pence each in the Company (“Shares”) pursuant to the …

Notification to shareholders regarding electronic communication with shareholders

FireAngel Safety Technology Group plc (‘FireAngel’ or the ‘Company’)   Notification to shareholders regarding electronic communication with shareholders FireAngel (AIM: FA.), one of Europe’s leading developers and suppliers of home safety products, has today posted a letter to shareholders regarding…

Contract Wins

FireAngel Safety Technology Group plc (“FireAngel” or the “Company”) Contract wins FireAngel (AIM: FA.), one of Europe’s leading developers and suppliers of home safety products, announces that it has secured agreements to supply mains and battery-powered smoke and heat alarms to two housing associa…

Contract Win

FireAngel Safety Technology Group plc (“FireAngel” or the “Company”) Contract Win FireAngel (AIM: FA.), one of Europe’s leading developers and suppliers of home safety products, announces that it has signed a contract to supply Glasgow-based Queens Cross Housing Association with over 12,000 battery …
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FireAngel Safety Technology Frequently Asked Questions

  • When was FireAngel Safety Technology founded?

    FireAngel Safety Technology was founded in 1998.

  • Who are FireAngel Safety Technology key executives?

    FireAngel Safety Technology's key executives are John Conoley, Graham Whitworth and Neil Smith.

  • How many employees does FireAngel Safety Technology have?

    FireAngel Safety Technology has 175 employees.

  • What is FireAngel Safety Technology revenue?

    Latest FireAngel Safety Technology annual revenue is £37.6 m.

  • What is FireAngel Safety Technology revenue per employee?

    Latest FireAngel Safety Technology revenue per employee is £214.8 k.

  • Who are FireAngel Safety Technology competitors?

    Competitors of FireAngel Safety Technology include Carson Living, Roost and Universal Electronics.

  • Where is FireAngel Safety Technology headquarters?

    FireAngel Safety Technology headquarters is located at Sir William Lyons Rd, Coventry.

  • Where are FireAngel Safety Technology offices?

    FireAngel Safety Technology has an office in Coventry.

  • How many offices does FireAngel Safety Technology have?

    FireAngel Safety Technology has 1 office.