SimplyTapp was founded in 2011 and is headquartered in Austin, Texas. They provide mobile payment distribution and authorization solutions for enterprises including financial institutions, big box retailers, fueling stations, quick service merchants as well as mobile wallet providers and developers.
They leverage emerging payment and distribution technologies like NFC, host card emulation (HCE) and secure element in the cloud to add secure and flexible payment functionality to mobile applications.
Their solutions power Android's KitKat 4.4 OS and beyond devices.
Their solutions utilize the existing payment infrastructure such as card networks like Visa, Mastercard, Amex and Discover as well as proprietary solutions.