Rubicon Project is a technology company automating the buying and selling of advertising. The Company's platform features applications and services for digital advertising sellers, including websites, mobile applications, and other digital media properties, to sell their advertising inventory; applications and services for buyers, including advertisers, agencies, agency trading desks, demand side platforms, or DSPs, and ad networks, to buy advertising inventory; and a marketplace over which such transactions are executed. Together, these features power and enhance a comprehensive, transparent, independent advertising marketplace that brings buyers and sellers together and facilitates intelligent decision-making and automated transaction execution for the advertising inventory.

Employee Rating

3.4More
TypePublic
HQPlaya Vista, US
Founded2007
Size (employees)514 (est)-10%
Websiterubiconproject.com
Rubicon Project was founded in 2007 and is headquartered in Playa Vista, US
Report incorrect company information

Viewing summary data as a guest

Sign up for free to see all data

Key People/Management at Rubicon Project

Frank Addante

Frank Addante

CEO, Founder and Chief Product Architect
Greg Raifman

Greg Raifman

President
Show more

Rubicon Project Office Locations

Rubicon Project has offices in Playa Vista, Seattle, San Francisco, New York and in 12 other locations
Playa Vista, US (HQ)
12181 Bluff Creek Drive, 4th Floor
Boston, US
77 N Washington St
Chicago, US
111 W Illinois St
Miami Beach, US
12c 407 Lincoln Rd
New York, US
180 Madison Ave
San Francisco, US
1300 225 Bush St
Show all (16)
Report incorrect company information

Rubicon Project Financials and Metrics

Rubicon Project Revenue

Rubicon Project's revenue was reported to be $155.55 m in FY, 2017
USD

Revenue (Q3, 2018)

29.7m

Gross profit (Q3, 2018)

15.0m

Gross profit margin (Q3, 2018), %

50.6%

Net income (Q3, 2018)

(13.8m)

EBIT (Q3, 2018)

(14.3m)

Market capitalization (14-Dec-2018)

197.4m

Closing stock price (14-Dec-2018)

3.9

Cash (30-Sep-2018)

82.4m
Rubicon Project's current market capitalization is $197.4 m.
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017

Revenue

125.3m248.5m278.2m155.5m

Revenue growth, %

49%98%12%

Cost of goods sold

58.5m73.2m56.8m

Gross profit

190.0m205.0m98.7m
Quarterly
USDQ1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018

Revenue

23.0m28.3m32.2m37.2m53.0m64.3m69.2m70.5m65.8m46.0m42.9m35.2m24.9m28.6m29.7m

Cost of goods sold

4.5m4.9m5.1m6.6m14.0m16.6m16.8m17.5m17.8m14.7m13.7m13.0m14.8m15.0m14.7m

Gross profit

18.6m23.4m27.0m30.6m39.0m47.7m52.4m53.0m48.0m31.3m29.2m22.2m10.1m13.6m15.0m

Gross profit Margin, %

81%83%84%82%74%74%76%75%73%68%68%63%41%47%51%
Monthly
USDSep, 2016

Revenue

65.8m
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017

Cash

97.2m116.5m149.4m76.6m

Accounts Receivable

133.3m218.2m192.1m165.9m

Inventories

7.5m129.3m9.5m

Current Assets

238.0m365.7m391.6m304.7m
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017

Net Income

(18.7m)422.0k(18.1m)(154.8m)

Depreciation and Amortization

12.5m31.0m42.8m36.2m

Accounts Payable

29.9m93.1m(33.0m)(502.0k)

Cash From Operating Activities

67.2m19.3m60.1m21.5m
Quarterly
USDQ1, 2014Q2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018

Net Income

(6.1m)(15.5m)(20.1m)(5.0m)(17.0m)(20.0m)2.3m(393.0k)3.1m(15.8m)(27.4m)(131.0m)(27.8m)(45.8m)(59.6m)

Depreciation and Amortization

2.4m5.1m8.1m4.4m13.8m22.5m8.6m18.4m29.4m10.1m19.0m27.2m8.7m17.6m26.4m

Accounts Payable

(17.9m)(1.6m)9.1m5.6m19.8m11.6m(64.2m)(59.3m)(63.1m)(54.8m)(44.6m)(50.0m)(23.2m)(15.3m)(14.4m)

Cash From Operating Activities

(1.8m)548.0k5.3m22.4m28.6m21.2m10.7m33.3m48.8m2.9m12.8m9.2m(9.8m)(21.1m)(22.6m)
USDY, 2018

Financial Leverage

2.7 x
Show all financial metrics

Rubicon Project Operating Metrics

Q1, 2014Q2, 2014Q3, 2014Q4, 2014FY, 2014Q1, 2015Q2, 2015Q3, 2015Q4, 2015FY, 2015Q1, 2016Q2, 2016Q3, 2016Q4, 2016FY, 2016Q1, 2017Q2, 2017Q3, 2017

Take Rate

17.8%18.4%19.1%19.3%18.8%18.9%21.4%23.7%24.9%22.6%25.6%25.3%24.9%24.1%25%23.7%21%18.1%

Average Cost per Thousand Impressions

$0.67 $1.09 $1.25

Patents Pending (Foreign)

2 2 2

Patents Pending (US)

7 9 8
Show all operating metrics
Report incorrect company information

Rubicon Project Online and Social Media Presence

Embed Graph
Report incorrect company information

Rubicon Project News and Updates

Global Supply Side Platform (SSP) Software Market Prospective Growth, Opportunities, Top Key Players – DoubleClick (Google), LiveRail, ONE by AOL, Rubicon Project, OpenX, PubMatic, BrightRoll (Oath Inc.), AerServ, sovrn, Adform, AdJuggler, and Altitude

The recorded advancement patterns displayed by the worldwide market are contemplated in detail to show significant bits of knowledge for players hoping to gain by the open doors in the market. Posted via Industry Today. Follow us on Twitter @IndustryToday

Demand Side Platform (DSP) System 2018 Global Market Key Players - DoubleClick, Criteo Dynamic, MediaMath, Centro, Dataxu, Choozle, Adobe, Rocket Fuel, Rubicon Project, IgnitionOne Platform.....

Demand Side Platform (DSP) System – Global Market Growth, Opportunities, Analysis of Top Key Players and Forecast to 2025 Posted via Industry Today. Follow us on Twitter @IndustryToday

Rubicon Project to Present at Financial Conference

LOS ANGELES, Nov. 05, 2018 (GLOBE NEWSWIRE) -- Rubicon Project (NYSE:RUBI), the global exchange for advertising, today announced that David Day, Chief Financial Officer, will present at the Craig-Hallum Alpha Select Conference in New York on Thursday, November 15th at 10:40 am eastern time.

Rubicon Project to Announce Third Quarter 2018 Financial Results on November 7, 2018

LOS ANGELES, Oct. 02, 2018 (GLOBE NEWSWIRE) -- Rubicon Project (NYSE: RUBI), the Global Exchange for advertising, will announce its financial results for the third quarter ended September 30, 2018 after the market close on Wednesday, November 7, 2018. The Company will host a conference call at 1:3…

Rubicon Project Awarded IAB UK Gold Standard Certification Amidst Record High ads.txt Adoption

Certification reinforces Rubicon Project’s longstanding commitment and investment in brand safety and transparency Certification reinforces Rubicon Project’s longstanding commitment and investment in brand safety and transparency

Record Video Growth for Rubicon Project in First Half of 2018 Driven by Private Marketplace Deals

Platform Achieves 70 Percent Year-Over-Year Increase in Video Ad Spend Platform Achieves 70 Percent Year-Over-Year Increase in Video Ad Spend
Show more
Report incorrect company information

Rubicon Project Blogs

Shawna Hughes

As the Head of Global HR, Shawna leads the company’s efforts to attract, develop and retain the best talent.  Prior to her current role she led global People Operations to […] The post Shawna Hughes appeared first on Rubicon Project.

Jon Feldman

Jon is jointly responsible for the company’s legal affairs with Eve Filip; he has a particular focus on the company’s corporate affairs. Prior to joining Rubicon Project in 2013, Jon […] The post Jon Feldman appeared first on Rubicon Project.

Eve Filip

Eve is jointly responsible for the company’s legal affairs with Jon Feldman; she has a particular focus on the company’s commercial and privacy matters. Prior to joining Rubicon Project, Eve […] The post Eve Filip appeared first on Rubicon Project.

Rubicon Project Company Life and Culture

Report incorrect company information

Rubicon Project Frequently Asked Questions

  • When was Rubicon Project founded?

    Rubicon Project was founded in 2007.

  • Who are Rubicon Project key executives?

    Rubicon Project's key executives are Frank Addante and Greg Raifman.

  • How many employees does Rubicon Project have?

    Rubicon Project has 514 employees.

  • What is Rubicon Project revenue?

    Latest Rubicon Project annual revenue is $155.5 m.

  • What is Rubicon Project revenue per employee?

    Latest Rubicon Project revenue per employee is $302.6 k.

  • Who are Rubicon Project competitors?

    Competitors of Rubicon Project include Adform, Adbrain and ScribbleLive.

  • Where is Rubicon Project headquarters?

    Rubicon Project headquarters is located at 12181 Bluff Creek Drive, 4th Floor, Playa Vista.

  • Where are Rubicon Project offices?

    Rubicon Project has offices in Playa Vista, Seattle, San Francisco, New York and in 12 other locations.

  • How many offices does Rubicon Project have?

    Rubicon Project has 16 offices.