ReachLocal provides online marketing solutions for small and medium-sized enterprises. It offers search engine advertising, search engine optimization, web presence and content marketing, retargeting, display advertising, and in app mobile advertising services. The company’s product ReachEdge is lead conversion software that helps local businesses convert leads into customers and gain a deeper understanding of their online marketing ROI.

Employee Rating

3.9More
TypeSubsidiary
Parent CompanyGannett
HQLos Angeles, US
Founded2004
Websitereachlocal.com
Cybersecurity ratingBMore
ReachLocal was founded in 2004 and is headquartered in Los Angeles, US

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Key People/Management at ReachLocal

Sharon Rowlands

Sharon Rowlands

CEO
Ross Landsbaum

Ross Landsbaum

CFO
Kris Barton

Kris Barton

Chief Product Officer
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ReachLocal Office Locations

ReachLocal has offices in Los Angeles, Atlanta, Austin, Bala Cynwyd and in 28 other locations
Los Angeles, US (HQ)
21700 W Oxnard St #1600, Woodland Hills
Atlanta, US
980 Hammond Dr #1225
Austin, US
9020 N Capital of Texas Hwy #300
Bala Cynwyd, US
150 Monument Rd #207
Boca Raton, US
1001 Yamato Rd #307
Boston, US
745 Boylston St 7th Floor
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ReachLocal Financials and Metrics

Summary Metrics

In total, ReachLocal had raised $102.3 m. ReachLocal is a subsidiary of Gannett

ReachLocal Revenue

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ReachLocal's revenue was reported to be $382.60 m in FY, 2015 which is a 19.4% decrease from the previous period.
Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015

Revenue

375.2m455.4m1.1m474.9m382.6m

Revenue growth, %

(8%)(19%)

Cost of goods sold

190.6m227.3m256.5m252.7m213.4m

Gross profit

184.7m228.0m(255.3m)222.2m169.2m
Quarterly
Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015

Cash

84.5m92.3m79.7m43.7m18.8m

Accounts Receivable

4.2m5.7m9.7m7.8m6.3m

Prepaid Expenses

9.2m9.0m8.7m9.6m8.3m

Current Assets

98.6m110.1m103.4m62.1m33.8m
Annual
USDFY, 2011FY, 2012FY, 2013FY, 2014FY, 2015

Net Income

(10.2m)(232.0k)(61.5m)

Depreciation and Amortization

10.3m13.8m15.1m17.4m19.7m

Accounts Payable

7.1m12.9m8.0m9.1m(9.2m)

Cash From Operating Activities

19.0m42.4m26.7m(2.3m)(20.1m)
Quarterly
USDQ2, 2011

Financial Leverage

1.9 x
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ReachLocal Operating Metrics

May, 2017

Active Customers

14.32 k
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ReachLocal Cybersecurity Score

Cybersecurity ratingPremium dataset

B

80/100

SecurityScorecard logo

ReachLocal Online and Social Media Presence

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ReachLocal News and Updates

Global Staff Scheduling Software Sales Industry 2018-2024 Growth, Trends and Size Research Report

This report studies the global Staff Scheduling Software market, analyzes and researches the Staff Scheduling Software development status and forecast in United States, EU, Japan, China, India and Southeast Asia. This report focuses on the top players in global market. Posted via Industry Today. Fol…

ReachLocal Blogs

Holiday Email Marketing Made Easy: 9 Email Templates You Can Use

Email marketing is a great way to nurture your leads and stay in contact with your current customers. For local businesses gearing up for the busy holiday season, it’s hard to stay on top of all the demands on your time. But email marketing doesn’t have to be something that falls off your rada…

How to Use Facebook Ads for Small Business Saturday

Small Business Saturday is on November 28 this year! Created by American Express, it’s a great opportunity to drive more customers to your local business (either in-person or online!). With the date just around the corner, you should take advantage of all the tools available to your small busi…

The Secret Weapon Your Website is Missing (Hint: It’s Live Chat!)

Picture this: You go to a website to learn more about a potential new doctor. The office is closed, and there’s no way to get the additional information you need before choosing to visit this doctor. You leave the website and go to a competing doctor’s site. You can’t find exactly what you nee…

Tips & Tricks for Turning a Caller Into a Customer

The phone is one of the most powerful sales tools at your office. When a customer calls, they’re either ready to buy or are close to making a buying decision, so make sure your staff is prepared to set the appointment on every single call so no sales opportunities are slipping through the crac…

The Top Ideas for Your 2020 Holiday Marketing

Many of us think of Black Friday as essentially the kick-off date for the holiday shopping season, but did you know that consumers actually begin their shopping well before then? In fact, nearly 40% of consumers begin their shopping before Halloween. Almost a full month ahead of Black Friday! …

We’re Making Google My Business Easier Than Ever Before with DigitalMaas

Wednesday, September 16, 2020 This year businesses have been presented with unprecedented economic uncertainty and countless challenges. Local businesses are vital to boost our whole economy, and we are very proud to support local business growth with our technology, solutions and digital marketing …
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ReachLocal Frequently Asked Questions

  • When was ReachLocal founded?

    ReachLocal was founded in 2004.

  • Who are ReachLocal key executives?

    ReachLocal's key executives are Sharon Rowlands, Ross Landsbaum and Kris Barton.

  • How many employees does ReachLocal have?

    ReachLocal has 807 employees.

  • What is ReachLocal revenue?

    Latest ReachLocal annual revenue is $382.6 m.

  • What is ReachLocal revenue per employee?

    Latest ReachLocal revenue per employee is $474.1 k.

  • Who are ReachLocal competitors?

    Competitors of ReachLocal include Six Spoke Media, Adblade and Nosto.

  • Where is ReachLocal headquarters?

    ReachLocal headquarters is located at 21700 W Oxnard St #1600, Woodland Hills, Los Angeles.

  • Where are ReachLocal offices?

    ReachLocal has offices in Los Angeles, Atlanta, Austin, Bala Cynwyd and in 28 other locations.

  • How many offices does ReachLocal have?

    ReachLocal has 34 offices.