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Rakuten revenue increased from ¥781.9 billion in 2016 to ¥944.5 billion in 2017, a (20.8%) increase.

Annual Revenue (¥)

Rakuten revenue was ¥944.47 b in FY, 2017 which is a (20.8%) year over year increase from the previous period.

FY, 2016FY, 2017
Revenue¥781.92 b¥944.47 b

Annual Growth Rate (%)

Revenue Breakdown

Business Segment

Rakuten revenue breakdown by business segment: 7.4% from Soukai Drug and, 13.4% from Rakuten Card, 6.6% from Rakuten Bank, 7.6% from Ebates, 5.2% from Rakuten Securities , 22.4% from Rakuten Ichiba and Rakuten Travel and 37.4% from Other

FY, 2016FY, 2017
Soukai Drug and¥28.29 b¥69.84 b
Rakuten Books¥26.52 b¥31.53 b
Other¥169.23 b¥197.38 b
Rakuten Communications ¥19.44 b¥19.67 b
Rakuten Card¥108.83 b¥126.69 b
Rakuten Mobile¥19.07 b¥35.11 b
Rakuten Bank¥59.62 b¥62.61 b
Ebates¥49.33 b¥71.66 b
OverDrive¥21.71 b¥24.62 b
Tohoku Rakuten Golden Eagles¥11.33 b¥12.69 b
Rakuten Securities ¥41.21 b¥49.11 b
Rakuten Life Insurance¥32.76 b¥32.17 b
Rakuten Ichiba and Rakuten Travel¥194.59 b¥211.19 b

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