Prudential Competitors and Similar CompaniesClear all

Prudential's competitors and similar companies include Aviva, Aegon, MS&AD Insurance Group and Lincoln Financial Group.

	Prudential Prudential is a holding company that provides life and health insurance and asset management services.	Aviva Aviva (formerly known as CGNU) is a company engaged in the insurance industry.	Aegon Aegon is a company that provides financial services.	MS&AD Insurance Group MS&AD Insurance Group is an insurance holding company.	Lincoln Financial Group Lincoln Financial Group (also known as Lincoln National) is a company providing financial services and solutions.
Founding Date	Founding Date 1848	Founding Date 1696	Founding Date 1983	Founding Date 2008	Founding Date 1905
Type	Type Public	Type Public	Type Public	Type Public	Type Public
Tags	Tags Financial Services insurance investment management life insurance	Tags Financial Services financial management home insurance insurance life insurance	Tags Financial Services insurance investment management life insurance mortgages	Tags Financial Services car insurance holding company insurance life insurance reinsurance	Tags Financial Services financial management insurance investment management life insurance
Locations	Locations London, GB HQ Phnom Penh, KH Anhui, CN Beijing, CN Beijing, CN Dong Guan Shi, CN Fu Zhou Shi, CN see more	Locations London, GB HQ Markham, CA Gurugram, IN New Delhi, IN Dublin, IE Milano, IT Warszawa, PL see more	Locations Den Haag, NL HQ Sydney, AU Frankfurt Am Main, DE Budapest, HU Budapest, HU Mumbai, IN Jakarta, ID see more	Locations Chuo City, JP HQ Chiyoda City, JP Tokyo, JP Tokyo, JP Tokyo, JP Tokyo, JP	Locations Radnor, US HQ
Employees	Employees 15,412	Employees 29,09110% increase	Employees 15,5821% decrease	Employees 38,391	Employees 11,3164% increase
Valuation ($)	Valuation ($) 242.3 m	Valuation ($) 16.2 b	Valuation ($) 10.3 b	Valuation ($) 34.6 b	Valuation ($) 5.6 b
Financial
Gross profit	Gross profit $8b (FY, 2024)	Gross profit £41.4b (FY, 2024)	Gross profit €23.2b (FY, 2024)	Gross profit ¥5.9t (FY, 2024)	Gross profit N/A
Net income	Net income $2.4b (FY, 2024)	Net income £705m (FY, 2024)	Net income €676m (FY, 2024)	Net income ¥372.8b (FY, 2024)	Net income $3.3b (FY, 2024)
Operating ⚠
Customers	Customers 20 m (FY, 2020)	Customers 31.6 m (FY, 2020)	Customers 31.7 m (FY, 2021)	Customers N/A	Customers N/A
Net Earned Premiums	Net Earned Premiums $21.4b (FY, 2022)	Net Earned Premiums £14.4b (FY, 2021)	Net Earned Premiums N/A	Net Earned Premiums ¥943.5b (Q1, 2021)	Net Earned Premiums N/A