We start by helping you FIND the right people. Real people. Not the noise you're used to seeing. And we really understand influence. We find more and better key influencers. How? We’ve created really cool math capable of figuring out who is truly influencing any given topic – not just who has the most followers! Once you’ve found the right group of people, we help you understand who they are and what makes them tick. It’s like you’ve tuned into your very own, perfectly targeted audience segments. We call these “channels.” Armed with these deep insights into your custom “channels,” we empower you to engage. All of this is accomplished through PATHAR’s powerful software solution, Dunami. Dunami uses advanced proprietary mathematics to analyze social media networks “topic by topic” to accurately identify groups of people and organize them into channels. PATHAR’s analytics go far beyond the typical follower, friend, and retweet rates commonly used in social media monitoring to deliver channel-specific influence scoring. If you need to truly understand how social media is affecting your organization – and how to leverage this powerful information – PATHAR has the solution!
Company growth
Type
Private
HQ
Colorado Springs, US
Founded
2012
Size (employees)
3 (est)-50%
PATHAR was founded in 2012 and is headquartered in Colorado Springs, US

PATHAR Office Locations

PATHAR has offices in Colorado Springs, Overland Park
Colorado Springs, US
Overland Park, US

PATHAR Metrics

PATHAR Summary

Founding Date

2012

Total Funding

$7.25 M

Latest funding size

$500 K

Time since last funding

almost 2 years

Investors

We estimate that PATHAR's latest funding round in April 2015 was $500 K. In total, PATHAR has raised $7.25 M
We estimate that PATHAR's current employees are approximately 12.87% female and 87.13% male.

PATHAR Company Life

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