Nielsen competitorsClear all
Nielsen's top competitors include Xperi, International Data Group, WPP, Kantar and Gartner.
 Xperi Xperi Holding (formerly known as Tessera Holding) is a consumer and entertainment product and intellectual property licensing company that invents, develops, and delivers technologies integrated into smart devices, media platforms, and semiconductors. |  International Data Group International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem. | |||||
Founding Date | Founding Date 1923 | Founding Date 1990 | Founding Date 1964 | Founding Date 1971 | Founding Date 1994 | Founding Date 1979 |
Type | Type Public | Type Public | Type Private | Type Public | Type Private | Type Public |
Tags | ||||||
Locations | Locations New York, US HQ Buenos Aires, AR Lane Cove West, AU Macquarie Park, AU Sint Lambrechts Woluwe, BE São Paulo, BR Halifax, CA see more | Locations San Jose, US HQ Eveleigh, AU Vancouver, CA Guangzhou, CN Shanghai, CN Shenzhen, CN Bengaluru, IN see more | Locations Needham, US HQ | Locations London, GB HQ Hong Kong, HK Saint Helier, JE Singapore, SG New York, US | ||
Employees | Employees 15,00065% decrease | Employees 1,9003% increase | Employees 3,300 | Employees 109,38210% increase | Employees 35,0541% increase | Employees 16,6006% increase |
Valuation ($) | Valuation ($) 9.2 b | Valuation ($) 1.7 b | Valuation ($) N/A | Valuation ($) 13.9 b | Valuation ($) N/A | Valuation ($) 20.6 b |
Twitter followers | Twitter followers 198.1 k | Twitter followers 284 | Twitter followers 99 | Twitter followers 131.9 k | Twitter followers 44.9 k | Twitter followers 423.8 k |
Number of tweets (last 30 days) | Number of tweets (last 30 days) 88 | Number of tweets (last 30 days) 38 | Number of tweets (last 30 days) 1 | Number of tweets (last 30 days) 103 | Number of tweets (last 30 days) 60 | Number of tweets (last 30 days) 211 |
Average likes per tweet (last 30 days) | Average likes per tweet (last 30 days) 6 | Average likes per tweet (last 30 days) 0.6 | Average likes per tweet (last 30 days) 5 | Average likes per tweet (last 30 days) 4.7 | Average likes per tweet (last 30 days) 2.6 | Average likes per tweet (last 30 days) 7.9 |
Percentage of tweets with engagement (last 30 days) | Percentage of tweets with engagement (last 30 days) 98.86% | Percentage of tweets with engagement (last 30 days) 31.58% | Percentage of tweets with engagement (last 30 days) 100% | Percentage of tweets with engagement (last 30 days) 98.06% | Percentage of tweets with engagement (last 30 days) 93.33% | Percentage of tweets with engagement (last 30 days) 99.05% |
Alexa Website Rank | Alexa Website Rank 11969 | Alexa Website Rank 145166 | Alexa Website Rank 103434 | Alexa Website Rank 57830 | Alexa Website Rank 75209 | Alexa Website Rank 1647 |
Employee Rating | Employee Rating 3.8 | Employee Rating 3.9 | Employee Rating N/A | Employee Rating 3.8 | Employee Rating 3.6 | Employee Rating N/A |
Financial | ||||||
Revenue (est.) | Revenue (est.) $3.5b (FY, 2021) | Revenue (est.) $877.7m (FY, 2021) | Revenue (est.) $3.8b (FY, 2015) | Revenue (est.) £12.8b (FY, 2021) | Revenue (est.) £34.2m (FY, 2019) | Revenue (est.) $4.7b (FY, 2021) |
Cost of goods | Cost of goods $1.2b (FY, 2021) | Cost of goods $126.8m (FY, 2021) | Cost of goods N/A | Cost of goods (£10.1b) (FY, 2021) | Cost of goods N/A | Cost of goods $1.4b (FY, 2021) |
Gross profit | Gross profit $2.3b (FY, 2021) | Gross profit $750.9m (FY, 2021) | Gross profit N/A | Gross profit £2.7b (FY, 2021) | Gross profit £34.2m (FY, 2019) | Gross profit $3.3b (FY, 2021) |
Net income | Net income $971m (FY, 2021) | Net income ($58.9m) (FY, 2021) | Net income N/A | Net income £720.7m (FY, 2021) | Net income (£20.5m) (FY, 2019) | Net income $793.6m (FY, 2021) |
Operating ⚠ | ||||||
Countries | Countries 100 (FY, 2019) | Countries N/A | Countries N/A | Countries 112 (FY, 2021) | Countries N/A | Countries 100 (Q1, 2020) |
For sources of this data, please see the company profile
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Xperi
HQ
San Jose, US
Employees
1,900↑ 3% increase
Xperi Holding (formerly known as Tessera Holding) is a consumer and entertainment product and intellectual property licensing company that invents, develops, and delivers technologies integrated into smart devices, media platforms, and semiconductors.
View companyInternational Data Group
HQ
Needham, US
Employees
3,300
International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem.
View company
WPP
HQ
London, GB
Employees
109,382↑ 10% increase
WPP is a communications service group that provides marketing and communications solutions.
View company
Kantar
HQ
London, GB
Employees
35,054↑ 1% increase
Kantar is an insight, information, and consultancy network.
View company