Nielsen competitorsClear all

Nielsen's top competitors include Xperi, International Data Group, Kantar and GfK.
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Nielsen
Nielsen
Nielsen Holdings is an information, data, and market measurement company.
Xperi
Xperi
Xperi Holding (formerly known as Tessera Holding) is a consumer and entertainment product and intellectual property licensing company that invents, develops, and delivers technologies integrated into smart devices, media platforms, and semiconductors.
International Data Group
International Data Group
International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem.
Kantar
Kantar
Kantar is an insight, information, and consultancy network.
GfK
GfK
GfK (also known as Growth from Knowledge) is a market intelligence company.
Founding Date
Founding Date
1923
Founding Date
1990
Founding Date
1964
Founding Date
1994
Founding Date
1934
Type
Type
Public
Type
Public
Type
Private
Type
Private
Type
Private
Tags
Locations
Locations
New York, US HQ
Buenos Aires, AR
Lane Cove West, AU
Macquarie Park, AU
Sint Lambrechts Woluwe, BE
São Paulo, BR
Halifax, CA
see more
Locations
San Jose, US HQ
Eveleigh, AU
Vancouver, CA
Guangzhou, CN
Shanghai, CN
Shenzhen, CN
Bengaluru, IN
see more
Locations
Needham, US HQ
Locations
London, GB HQ
Aao, AR
Millers Point, AU
Wien, AT
Dhaka, BD
Brussel, BE
La Paz, BO
see more
Locations
Nürnberg, DE HQ
Tirana, AL
Vicente López, AR
Melbourne, AU
North Sydney, AU
Wien, AT
Bruxelles, BE
see more
Employees
Employees
15,00065% decrease
Employees
1,9003% increase
Employees
3,300
Employees
35,6671% increase
Employees
11,706
Valuation ($)
Valuation ($)
8.3 b
Valuation ($)
1.6 b
Valuation ($)
N/A
Valuation ($)
N/A
Valuation ($)
N/A
Twitter followers
Twitter followers
198.2 k
Twitter followers
300
Twitter followers
100
Twitter followers
45 k
Twitter followers
19.6 k
Number of tweets (last 30 days)
Number of tweets (last 30 days)
63
Number of tweets (last 30 days)
26
Number of tweets (last 30 days)
1
Number of tweets (last 30 days)
60
Number of tweets (last 30 days)
17
Average likes per tweet (last 30 days)
Average likes per tweet (last 30 days)
6
Average likes per tweet (last 30 days)
0.2
Average likes per tweet (last 30 days)
10
Average likes per tweet (last 30 days)
2.7
Average likes per tweet (last 30 days)
1.5
Percentage of tweets with engagement (last 30 days)
Percentage of tweets with engagement (last 30 days)
96.83%
Percentage of tweets with engagement (last 30 days)
23.08%
Percentage of tweets with engagement (last 30 days)
100%
Percentage of tweets with engagement (last 30 days)
95%
Percentage of tweets with engagement (last 30 days)
82.35%
Alexa Website Rank
Alexa Website Rank
19416
Alexa Website Rank
145166
Alexa Website Rank
368360
Alexa Website Rank
75209
Alexa Website Rank
31540
Employee Rating
Employee Rating
3.8
Employee Rating
3.9
Employee Rating
3.1
Employee Rating
3.6
Employee Rating
3.6

Financial

Revenue (est.)
Revenue (est.)
$3.5b (FY, 2021)
Revenue (est.)
$877.7m (FY, 2021)
Revenue (est.)
N/A
Revenue (est.)
£34.2m (FY, 2019)
Revenue (est.)
N/A
Cost of goods
Cost of goods
$1.2b (FY, 2021)
Cost of goods
$126.8m (FY, 2021)
Cost of goods
N/A
Cost of goods
N/A
Cost of goods
N/A
Gross profit
Gross profit
$2.3b (FY, 2021)
Gross profit
$750.9m (FY, 2021)
Gross profit
N/A
Gross profit
£34.2m (FY, 2019)
Gross profit
N/A
Net income
Net income
$971m (FY, 2021)
Net income
($58.9m) (FY, 2021)
Net income
N/A
Net income
(£20.5m) (FY, 2019)
Net income
N/A

Operating

Countries
Countries
55 (FY, 2021)
Countries
N/A
Countries
N/A
Countries
N/A
Countries
60 (Jul, 2020)
Trademarks (US)
Trademarks (US)
N/A
Trademarks (US)
N/A
Trademarks (US)
21 (Jun, 2022)
Trademarks (US)
N/A
Trademarks (US)
6 (Jul, 2020)
For sources of this data, please see the company profile

View company profiles

Xperi
HQ
San Jose, US
Employees
1,900↑ 3% increase

Xperi Holding (formerly known as Tessera Holding) is a consumer and entertainment product and intellectual property licensing company that invents, develops, and delivers technologies integrated into smart devices, media platforms, and semiconductors.

View company
International Data Group
HQ
Needham, US
Employees
3,300

International Data Group (IDG) is a company providing a market intelligence and demand generation platform for the technology ecosystem.

View company
Kantar
HQ
London, GB
Employees
35,667↑ 1% increase

Kantar is an insight, information, and consultancy network.

View company
GfK
HQ
Nürnberg, DE
Employees
11,706

GfK (also known as Growth from Knowledge) is a market intelligence company.

View company