Mixpanel competitorsClear all

Mixpanel's top competitors include Kochava, CleverTap, Pendo and Optimizely.

	Mixpanel Mixpanel is a company developing a self-serve product analytics solution.	Kochava Kochava is a real-time data solutions company offering omnichannel measurement and attribution solutions for data-driven marketers.	CleverTap CleverTap (also known as Wizrocket Technologies) is a company developing a customer data platform.	Pendo Pendo.io is a company that provides an integrated platform for digital product teams.	Optimizely Optimizely is a company that develops a delivery and experimentation platform.
Founding Date	Founding Date 2009	Founding Date 2011	Founding Date 2013	Founding Date 2013	Founding Date 2009
Type	Type Private	Type Private	Type Private	Type Private	Type Subsidiary
Tags	Tags Technology business intelligence enterprise software marketing analytics mobile app platform	Tags Marketing Technology fraud detection identity management marketplace mobile app platform	Tags Technology business intelligence customer experience data management platform	Tags Technology cloud platforms(PaaS)cloud services(SaaS)developer tools enterprise software platform	Tags Technology business intelligence customer experience marketing analytics platform
Locations	Locations San Francisco, US HQ Paris, FR Barcelona, ES London, GB Austin, US New York, US Seattle, US	Locations Sandpoint, US HQ Beijing, CN Dublin, IE Tokyo, JP Seoul, KR Barcelona, ES San Francisco, US see more	Locations Mountain View, US HQ Bogotá, CO Mumbai, IN Amsterdam, NL Singapore, SG	Locations Raleigh, US HQ Herzliya, IL Sheffield, GB New York, US San Francisco, US	Locations New York, US HQ North Sydney, AU Dhaka, BD Søborg, DK Helsinki, FI Berlin, DE Amsterdam, NL see more
Employees	Employees 3794% increase	Employees 1671% increase	Employees 4095% increase	Employees 9843% increase	Employees 2933% decrease
Valuation ($)	Valuation ($) N/A	Valuation ($) N/A	Valuation ($) 385 m	Valuation ($) 2.6 b	Valuation ($) N/A
Twitter followers	Twitter followers 21.2 k	Twitter followers 3 k	Twitter followers 23.1 k	Twitter followers 22.4 k	Twitter followers 30.6 k
Number of tweets (last 30 days)	Number of tweets (last 30 days) 30	Number of tweets (last 30 days) 18	Number of tweets (last 30 days) 45	Number of tweets (last 30 days) 73	Number of tweets (last 30 days) 53
Average likes per tweet (last 30 days)	Average likes per tweet (last 30 days) 1.2	Average likes per tweet (last 30 days) 1.1	Average likes per tweet (last 30 days) 3.3	Average likes per tweet (last 30 days) 2.7	Average likes per tweet (last 30 days) 1.3
Percentage of tweets with engagement (last 30 days)	Percentage of tweets with engagement (last 30 days) 50%	Percentage of tweets with engagement (last 30 days) 100%	Percentage of tweets with engagement (last 30 days) 91.11%	Percentage of tweets with engagement (last 30 days) 95.89%	Percentage of tweets with engagement (last 30 days) 90.57%
Alexa Website Rank	Alexa Website Rank 5183	Alexa Website Rank 23198	Alexa Website Rank 14248	Alexa Website Rank 50644	Alexa Website Rank 19393
Employee Rating	Employee Rating 4.3	Employee Rating 3.8	Employee Rating 4.2	Employee Rating 4.2	Employee Rating 4.2
Operating ⚠
Customers	Customers 6 k (May, 2022)	Customers N/A	Customers N/A	Customers 2 k (Apr, 2022)	Customers 1 k (Oct, 2017)
Trademarks (US)	Trademarks (US) 4 (May, 2022)	Trademarks (US) N/A	Trademarks (US) N/A	Trademarks (US) N/A	Trademarks (US) 1 (Jan, 2022)
Funding
Latest funding round	Latest funding round $ 65m (over 7 years ago)	Latest funding round N/A	Latest funding round $ 35m (over 2 years ago)	Latest funding round $ 150m (10 months ago)	Latest funding round N/A
Total funding raised	Total funding raised $ 76.8m	Total funding raised N/A	Total funding raised $ 76.6m	Total funding raised $ 358.3m	Total funding raised $ 259.6m