Mixpanel competitorsClear all

Mixpanel's top competitors include Kochava, CleverTap and Optimizely.

	Mixpanel Mixpanel is a company developing a self-serve product analytics solution.	Kochava Kochava is a real-time data solutions company offering omnichannel measurement and attribution solutions for data-driven marketers.	CleverTap CleverTap (also known as Wizrocket Technologies) is a company developing a customer data platform.	Optimizely Optimizely is a company that develops a delivery and experimentation platform.
Founding Date	Founding Date 2009	Founding Date 2011	Founding Date 2013	Founding Date 2009
Type	Type Private	Type Private	Type Private	Type Subsidiary
Tags	Tags Technology business intelligence enterprise software marketing analytics mobile app platform	Tags Marketing Technology fraud detection identity management marketplace mobile app platform	Tags Technology business intelligence customer experience data management platform	Tags Technology business intelligence customer experience marketing analytics platform
Locations	Locations San Francisco, US HQ Paris, FR Barcelona, ES London, GB Austin, US New York, US Seattle, US	Locations Sandpoint, US HQ Beijing, CN Dublin, IE Tokyo, JP Seoul, KR Barcelona, ES San Francisco, US see more	Locations Mountain View, US HQ Bogotá, CO Mumbai, IN Amsterdam, NL Singapore, SG	Locations New York, US HQ North Sydney, AU Dhaka, BD Søborg, DK Helsinki, FI Berlin, DE Amsterdam, NL see more
Employees	Employees 4065% increase	Employees 1691% increase	Employees 4669% increase	Employees 2933% decrease
Twitter followers	Twitter followers 21.2 k	Twitter followers 3 k	Twitter followers 23.1 k	Twitter followers 30.6 k
Number of tweets (last 30 days)	Number of tweets (last 30 days) 17	Number of tweets (last 30 days) 30	Number of tweets (last 30 days) 146	Number of tweets (last 30 days) 41
Average likes per tweet (last 30 days)	Average likes per tweet (last 30 days) 2.2	Average likes per tweet (last 30 days) 1	Average likes per tweet (last 30 days) 2.8	Average likes per tweet (last 30 days) 0.7
Percentage of tweets with engagement (last 30 days)	Percentage of tweets with engagement (last 30 days) 100%	Percentage of tweets with engagement (last 30 days) 76.67%	Percentage of tweets with engagement (last 30 days) 84.93%	Percentage of tweets with engagement (last 30 days) 58.54%
Alexa Website Rank	Alexa Website Rank 11384	Alexa Website Rank 40905	Alexa Website Rank N/A	Alexa Website Rank 25735
Employee Rating	Employee Rating 4.2	Employee Rating 3.7	Employee Rating 4.1	Employee Rating 4.2
Operating ⚠
Customers	Customers 6 k (May, 2022)	Customers N/A	Customers N/A	Customers 1 k (Oct, 2017)
Trademarks (US)	Trademarks (US) 4 (May, 2022)	Trademarks (US) N/A	Trademarks (US) N/A	Trademarks (US) 1 (Jan, 2022)
Funding
Latest funding round	Latest funding round $ 65m (over 7 years ago)	Latest funding round N/A	Latest funding round $ 35m (over 2 years ago)	Latest funding round N/A
Total funding raised	Total funding raised $ 76.8m	Total funding raised N/A	Total funding raised $ 76.6m	Total funding raised $ 259.6m