For over 2 years, our team has built and released 7 apps into the App Store, and 5 apps into Google Play. During this time, we’ve tried to share what we’ve learned and tools we’ve built to make this easier for other mobile makers.
We started by writing a guide on How to Run Live User Testing Sessions for mobile apps. The three part series did so well that we then released data and advice on the Right Way to ask Users for iOS Permissions. This post went was read and shared about 150,000 times. Then we released Screenshotter, a tool we’d built for internal use that helps manage screenshots on iOS devices. The iOS app was downloaded over 25,000 times (about 24,900 more times than we expected). We wrote about the Unexpected Costs of Third Party Login. Most recently, we released Sketch To App Store, a template that cuts hours off prepping screenshots for iTunes Connect that shot to #1 on Product Hunt and has over 1,000 stars on GitHub.
We were inspired to share our learnings because developing mobile apps isn’t nearly as easy as it should be. There is so much to do that it’s hard for teams to focus on what makes their app unique and amazing. The LaunchKit suite of tools have been created to make the process of building, releasing, and monitoring an app simpler, and give developers and designers their time back to do more interesting and high-value work.