Helen of Troy competitorsClear all

Helen of Troy's top competitors include Conair, Balsam Hill and China Outfitters Holdings.

	Helen of Troy Helen of Troy is a global consumer products company.	Conair Conair is a developer, manufacturer, and marketer of health and beauty products and kitchen and electronic appliances.	Balsam Hill Balsam Hill creates the most luxurious, realistic looking artificial Christmas trees, wreaths, and garlands.	China Outfitters Holdings China Outfitters Holdings is an apparel design, manufacturing, marketing, and sales company with a focus on menswear.
Founding Date	Founding Date 1968	Founding Date 1959	Founding Date 2006	Founding Date 2011
Type	Type Public	Type Private	Type Private	Type Public
Tags	Tags Manufacturing & Industrial Retail consumer goods	Tags Manufacturing & Industrial appliances consumer electronics consumer goods health & beauty	Tags Manufacturing & Industrial Retail consumer goods ecommerce	Tags Manufacturing & Industrial Retail clothing consumer goods
Locations	Locations El Paso, US HQ Austin, US Bentonville, US Dallas, US Marlborough, US Minneapolis, US New York, US see more	Locations Stamford, US HQ Vaughan, CA Tlalnepantla De Baz, MX Buckshaw Village, GB	Locations Redwood City, US HQ Indianapolis, US	Locations CN HQ
Employees	Employees 1,5001% increase	Employees 1,6431% increase	Employees 6	Employees 2,629
Twitter followers	Twitter followers 494	Twitter followers 14.8 k	Twitter followers 34.2 k	Twitter followers N/A
Number of tweets (last 30 days)	Number of tweets (last 30 days) N/A	Number of tweets (last 30 days) 30	Number of tweets (last 30 days) 65	Number of tweets (last 30 days) N/A
Average likes per tweet (last 30 days)	Average likes per tweet (last 30 days) N/A	Average likes per tweet (last 30 days) 2.5	Average likes per tweet (last 30 days) 3.4	Average likes per tweet (last 30 days) N/A
Percentage of tweets with engagement (last 30 days)	Percentage of tweets with engagement (last 30 days) N/A	Percentage of tweets with engagement (last 30 days) 83.33%	Percentage of tweets with engagement (last 30 days) 95.38%	Percentage of tweets with engagement (last 30 days) N/A
Alexa Website Rank	Alexa Website Rank 147423	Alexa Website Rank 191895	Alexa Website Rank 44955	Alexa Website Rank 899142
Employee Rating	Employee Rating 4.1	Employee Rating 3.5	Employee Rating 5	Employee Rating N/A
Financial
Revenue (est.)	Revenue (est.) $2.1b (FY, 2021)	Revenue (est.) $2b (FY, 2018)	Revenue (est.) N/A	Revenue (est.) ¥727.8m (FY, 2020)
Cost of goods	Cost of goods ($1.2b) (FY, 2021)	Cost of goods N/A	Cost of goods N/A	Cost of goods (¥159.7m) (FY, 2020)
Gross profit	Gross profit $934.1m (FY, 2021)	Gross profit N/A	Gross profit N/A	Gross profit ¥585.6m (FY, 2020)
Net income	Net income $253.9m (FY, 2021)	Net income N/A	Net income N/A	Net income (¥119.7m) (FY, 2020)