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Harley-Davidson revenue decreased from $5.7 billion in 2018 to $5.4 billion in 2019, a 6.2% decrease.

Annual Revenue ($)

Harley-Davidson revenue was $5.36 b in FY, 2019

Quarterly Revenue ($)

FY, 2016FY, 2017FY, 2018FY, 2019
Revenue$6 b$5.65 b$5.72 b$5.36 b
Growth(5.82%)1.23%
Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q2, 2018Q3, 2018Q1, 2019Q2, 2019Q3, 2019Q1, 2020
Revenue$1.50 b$1.77 b$1.15 b$1.54 b$1.71 b$1.32 b$1.38 b$1.63 b$1.27 b$1.30 b

Annual Growth Rate (%)

Revenue Breakdown

Business Segment

Harley-Davidson revenue breakdown by business segment: 87.9% from Motorcycles and 12.1% from Financial Services

FY, 2018FY, 2017FY, 2016
Motorcycles4.97 b4.92 b5.27 b
Financial Services748.23 m732.20 m725.08 m

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