Gravy is the only location based behavioral analytics and marketing segmentation provider unlocking the true interests and affinities of your own customers based on their verified attendance to local events and activities. We are the definitive marketing source for knowing how your customers live their daily lives: Where they’ve been; Where they are; Where they will be. Utilizing Gravy GOLD, the company’s proprietary local insights and context platform, Gravy applies its dynamic knowledge of the definitive local events and activities your customers attend while mobile, to verify their interests and uncover what they do and why they do it, in addition to where they go and when. Gravy gives marketers complete location based customer knowledge, TruLife™ psychographic segmentation, precise competitive visit insights, conclusive advertising attribution and the ability to predict and act on where customers will go in the future—all to increase loyalty and share of wallet, in a privacy friendly manner. Gravy GOLD delivers individualized, actionable local customer insights for brand marketers, online publishers and media companies fueled by: • The only set of definitive Local Events & Activities Data in the U.S. • AdmitOne®, the only attendance and location verification platform • Always-on, continuous and anonymous local behavior gathering
Type
Private
HQ
Leesburg, US
Founded
2011
Employees
22 (est)
Gravy was founded in 2011 and is headquartered in Leesburg, US

Key People at Gravy

Carolyn Parent

Carolyn Parent

Cofounder
Guy DeCorte

Guy DeCorte

Cofounder
Jeff White

Jeff White

Cofounder and CEO
Barry White

Barry White

Cofounder
Aaron Vance

Aaron Vance

Chief Revenue Officer

Gravy Locations

Leesburg, US

Gravy Metrics

Gravy Summary

Founding Date

2011

Total Funding

$14 M

Latest funding size

$7.6 M

Time since last funding

over 1 year

Investors

Gravy's latest funding round of $7.6 M was in April 2015. In total, Gravy has raised $14 M.
13% of current employees of Gravy are female and 87% are male.

Gravy News

Gravy Company Life