Fitbit (FIT) stock price, revenue, and financials

Fitbit market cap is $1.7 b, and annual revenue was $1.43 b in FY 2019

$1.7 B

FIT Mkt cap, 01-Jun-2020

$188.2 M

Fitbit Revenue Q1, 2020
Fitbit Gross profit (Q1, 2020)54.9 M
Fitbit Gross profit margin (Q1, 2020), %29.2%
Fitbit Net income (Q1, 2020)20.3 M
Fitbit EBIT (Q1, 2020)-125.7 M
Fitbit Cash, 04-Apr-2020252 M
Fitbit EV1.6 B

Fitbit Revenue

Fitbit revenue was $1.43 b in FY, 2019 which is a 5.1% year over year decrease from the previous period.

Embed Graph

Fitbit Revenue Breakdown

Embed Graph

Fitbit revenue breakdown by geographic segment: 23.9% from APAC, 23.9% from Europe, Middle East, and Africa, 5.5% from Americas excluding United States and 46.6% from United States

Fitbit Income Statement

Annual

USDFY, 2017FY, 2018FY, 2019

Revenue

1.6b1.5b1.4b

Revenue growth, %

(26%)(6%)(5%)

Cost of goods sold

924.6m908.4m1.0b

Gross profit

690.9m603.6m427.7m

Gross profit Margin, %

43%40%30%

Sales and marketing expense

415.0m344.1m329.8m

R&D expense

343.0m332.2m427.7m

General and administrative expense

133.9m116.6m118.2m

Operating expense total

892.0m792.9m748.4m

EBIT

(201.1m)(189.3m)(320.7m)

EBIT margin, %

(12%)(13%)(22%)

Interest income

3.6m7.8m10.3m

Pre tax profit

(194.6m)(184.1m)(309.1m)

Income tax expense

82.5m1.7m11.6m

Net Income

(277.2m)(185.8m)(320.7m)

EPS

(1.2)(0.8)(1.2)

Fitbit Balance Sheet

Annual

USDFY, 2017FY, 2018FY, 2019

Cash

342.0m474.0m334.5m

Accounts Receivable

406.0m414.2m435.3m

Prepaid Expenses

97.3m42.3m28.7m

Inventories

123.9m124.9m136.8m

Current Assets

1.4b1.3b1.1b

PP&E

104.9m106.3m82.8m

Goodwill

51.0m61.0m64.8m

Total Assets

1.6b1.5b1.4b

Accounts Payable

212.7m251.7m194.6m

Short-term debt

23.5m

Current Liabilities

701.3m719.4m764.6m

Long-term debt

67.9m

Total Debt

91.4m

Total Liabilities

758.1m779.6m880.8m

Common Stock

24.0k25.0k26.0k

Additional Paid-in Capital

956.1m1.1b1.1b

Retained Earnings

(132.1m)(319.1m)(639.8m)

Total Equity

824.0m735.9m487.3m

Debt to Equity Ratio

0.2 x

Debt to Assets Ratio

0.1 x

Financial Leverage

1.9 x2.1 x2.8 x

Fitbit Cash Flow

Annual

USDFY, 2017FY, 2018FY, 2019

Net Income

(277.2m)(185.8m)(320.7m)

Depreciation and Amortization

50.9m56.8m62.8m

Accounts Receivable

63.8m(8.0m)(21.3m)

Inventories

92.1m(12.9m)(18.5m)

Accounts Payable

(86.1m)35.2m(52.6m)

Cash From Operating Activities

64.2m113.2m(156.8m)

Purchases of PP&E

(89.2m)(52.9m)(36.5m)

Cash From Investing Activities

(28.7m)17.5m25.8m

Long-term Borrowings

(747.0k)(3.3m)

Cash From Financing Activities

4.6m1.3m(8.4m)

Net Change in Cash

40.2m132.0m(139.5m)

Interest Paid

1.0m631.0k669.0k

Income Taxes Paid

382.0k(69.9m)(4.2m)

Fitbit Ratios

USDY, 2020

EV/EBIT

-12.3 x

EV/CFO

-18.9 x

Revenue/Employee

109.8k

Debt/Equity

0.2 x

Debt/Assets

0.1 x

Financial Leverage

2.2 x

P/E Ratio

91.7

Fitbit Operating Metrics

Fitbit's Active Users was reported to be 29.6 m in FY, 2019. Fitbit's Devices Sold was reported to be 2.2 m in Q1, 2020. Fitbit's Stores was reported to be 39 k in FY, 2019. Fitbit's Registered Users was reported to be 50 m in Q1, 2017.
FY, 2014FY, 2015FY, 2016Q1, 2017Q2, 2017Q3, 2017FY, 2017Feb, 2018Q1, 2018Q2, 2018Q3, 2018FY, 2018Q1, 2019Q2, 2019Q3, 2019FY, 2019Q1, 2020

Countries

50 63 65 65 65 78 86 86 86 86 87 87 87 100 100 100

Stores

45 k50 k55 k55 k54 k46 k45 k47 k39 k39 k39 k39 k39 k39 k39 k

Devices Sold

10.90 m21.36 m22.30 m3 m3.40 m3.60 m15.34 m2.15 m2.70 m3.50 m13.94 m2.93 m3.53 m3.54 m15.99 m2.20 m

Active Users

6.70 m16.90 m23.24 m25.37 m25 m27.63 m29.57 m

Registered Users

11.07 m29.03 m50.20 m50 m

Total Steps Tracked (US)

95 t27 t27 t

Active Minutes (Wearables, US)

160 b119 b119 b

Hours Slept (Wearables, US)

41 b12 b12 b

Fitbit Employee Rating

3.8320 votes
Culture & Values
3.9
Work/Life Balance
4.0
Senior Management
3.3
Salary & Benefits
3.8
Career Opportunities
3.7
Source