Evergage (formerly Apptegic) is a provider of cloud-based software enabling businesses to collect, analyze, and respond to user behavior on their websites and web applications in real-time. It offers a personalization and interaction management platform with capabilities including targeted A/B and multivariate testing, automated product and content recommendations, personalization support for mobile apps, open-time email personalization, triggered email, etc.

Employee Rating

Parent CompanySalesforce
HQSomerville, MA, US
Cybersecurity ratingAMore
Evergage was founded in 2010 and is headquartered in Somerville, MA, US
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Key People/Management at Evergage

Marc Benioff

Marc Benioff

Chair & Chief Executive Officer, Director
Parker Harris

Parker Harris

Co-Founder, Director
Elizabeth Pinkham

Elizabeth Pinkham

Executive Vice President, Global Real Estate
Alex Dayon

Alex Dayon

President & Chief Strategy Officer
Amy Weaver

Amy Weaver

President & Chief Financial Officer, Chief Legal Officer
Brent Hyder

Brent Hyder

President & Chief People Officer
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Evergage Office Locations

Evergage has an office in Somerville
Somerville, MA, US (HQ)
212 Elm St #300
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Evergage Financials and Metrics

Summary Metrics

Founding Date


Total Funding

$26.3 m


In total, Evergage had raised $26.3 m. Evergage is a subsidiary of Salesforce

Evergage Operating Metrics

Sep, 2015FY, 2017Aug, 2017FY, 2018Feb, 2018Jun, 2018Sep, 2019

Website Visitors

500 m2 b3 b

Enterprise Customers


New Customers




Evergage Acquisitions / Subsidiaries

Company NameDateDeal Size
MyBuysJanuary 29, 2018

Evergage Cybersecurity Score

Cybersecurity ratingPremium dataset



SecurityScorecard logo

Evergage Online and Social Media Presence

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Evergage News and Updates

Salesforce Acquires Evergage, Will Use Personalization to Enhance Customer Data and Deliver More Relevant Experiences

SANTA MONICA, Calif., Feb. 7, 2020 /PRNewswire/ -- On Monday, Salesforce acquired Evergage, the leading software platform for real-time 1:1 personalization, to accelerate the company's efforts to offer enhanced personalization solutions to its thousands of customers. This acquisition...

Evergage Named a Leader Again in Gartner's Magic Quadrant for Personalization Engines

SOMERVILLE, Mass., July 8, 2019 /PRNewswire/ -- Evergage, The 1-to-1 Platform company, today announced that it has been named a Leader in Gartner's Magic Quadrant for Personalization Engines.1 Evergage placed in the highest overall position for ability to execute in the Magic Quadrant. To ...

Evergage Named a Strong Performer Among B2B Customer Data Platforms (CDPs) by Independent Research Firm

SOMERVILLE, Mass., June 17, 2019 /PRNewswire/ -- Evergage, The 1-to-1 Platform company, today announced that Forrester Research, a leading global research and advisory firm, has ranked Evergage as a Strong Performer in its report "The Forrester New Wave™: B2B Customer Data Platforms, Q2...

Evergage Wins in 2019 American Business Awards® for Improving Personalization with Artificial Intelligence

SOMERVILLE, Mass., May 10, 2019 /PRNewswire/ -- Evergage, The 1-to-1 Platform company, today announced it is a Stevie® Award winner in The 17th Annual American Business Awards – honored for applying industry-leading artificial intelligence (AI) to drive 1-to-1 digital engagement. Evergage ...

Evergage Named 'Best Customer Data Platform' in MarTech Breakthrough Awards

SOMERVILLE, Mass., Aug. 22, 2018 /PRNewswire/ -- Evergage, The 1-to-1 Platform company, today announced it has been named "Best Customer Data Platform" in the inaugural MarTech Breakthrough Awards. The awards program – a new addition to the Tech Breakthrough Awards organization –...

Evergage Named a Leader in Gartner's First-Ever Magic Quadrant for Personalization Engines

SOMERVILLE, Mass., July 30, 2018 /PRNewswire/ -- Evergage, The 1-to-1 Platform company, today announced it has been named a Leader in Gartner's first-ever "Magic Quadrant for Personalization Engines"1. Placement in the Magic Quadrant recognizes completeness of vision and ability to...

Evergage Blogs

See You Again Soon – from Salesforce’s Site

As we shared recently, Evergage is now the new and improved Salesforce Interaction Studio. It’s an exciting, new chapter for our team, our customers and the industry – where we can bring “The Power of 1” to many more companies, and see our vision for and commitment to real-time, 1-to-1 personalizati…

Where Do You Stand with Cross-Channel Maturity?

Have you ever had experiences and interactions across a brand’s channels that just don’t connect? Maybe you bought something on a favorite retailer’s website… yet you’re still followed by ads for it across the Internet. Or maybe, after filling out an account application online, you find the call cen…

Noteworthy Personalization Stats: Salesforce’s 6th State of Marketing Report

Customer data can provide the foundation for relevant, empathetic and individualized engagement. That fact is underscored in Salesforce’s State of Marketing report – released in its 6th edition in May – where 78% of marketers describe their customer engagement as data-driven. The study describes way…

Evergage is now Salesforce Interaction Studio

I want to share an important update with you and an exciting part of Evergage’s evolution: Evergage’s rebranding as Salesforce Interaction Studio. Since our acquisition by Salesforce in February, we’ve been working hard: integrating our organization into Salesforce and developing product enhancement…

Questions to Ask When Planning for Personalization (5 W’s and 1 H)

Thinking about deploying personalization or strengthening your program? You may be looking to improve your digital experiences and take advantage of personalization’s proven benefits, related to increasing loyalty, conversions and more. When you treat your audience members like the individuals they …

Case Study: Sweepstakes Company Uses “Smart,” Personalized Surveys to Enrich Knowledge About Users

When you’re on a website and see a survey, does it draw you in and engage you – even adding value to your experience? Although most don’t do this, well-executed survey campaigns should! The goal of a survey should be to engage the respondent and improve his or her future (and even current) brand exp…
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Evergage Frequently Asked Questions

  • When was Evergage founded?

    Evergage was founded in 2010.

  • Who are Evergage key executives?

    Evergage's key executives are Marc Benioff, Parker Harris and Elizabeth Pinkham.

  • How many employees does Evergage have?

    Evergage has 11 employees.

  • Who are Evergage competitors?

    Competitors of Evergage include Eptica, BloomReach and Bound.

  • Where is Evergage headquarters?

    Evergage headquarters is located at 212 Elm St #300, Somerville.

  • Where are Evergage offices?

    Evergage has an office in Somerville.

  • How many offices does Evergage have?

    Evergage has 1 office.