Leaf Group (formerly Demand Media) Net income (Q2, 2018)-12.2 M

Leaf Group (formerly Demand Media) EBIT (Q2, 2018)-12.2 M

Leaf Group (formerly Demand Media) Cash, 30-Jun-201832 M

Leaf Group (formerly Demand Media) revenue breakdown by business segment: 58.3% from Marketplaces and 41.7% from Media

USD | FY, 2013 | FY, 2014 | FY, 2015 | FY, 2016 | FY, 2017 |
---|---|---|---|---|---|

## Revenue | 394.6 m | 172.4 m | 126 m | 113.5 m | 129 m |

| (56%) | (27%) | (10%) | ||

## Sales and marketing expense | 46.4 m | 20 m | 20.3 m | 26.7 m | 28.3 m |

## R&D expense | 44.2 m | 29.4 m | 24.3 m | 20 m | 18.6 m |

## General and administrative expense | 73.3 m | 50.2 m | 38.3 m | 30.7 m | 29.6 m |

## Operating expense total | 163.9 m | 99.6 m | 83 m | 77.3 m | 160.3 m |

## Depreciation and amortization | 5.7 m | ||||

## EBIT | (18.5 m) | (267.2 m) | (46.8 m) | (42.3 m) | (31.3 m) |

| (5%) | (155%) | (37%) | (37%) | (24%) |

## Interest expense | 1.6 m | 4.7 m | 143 k | 4 k | 5 k |

## Interest income | 21 k | 328 k | 361 k | 96 k | 195 k |

## Pre tax profit | (15.9 m) | (270.9 m) | (43.4 m) | (2 m) | (31.2 m) |

## Income tax expense | (4.2 m) | 14.7 m | (55 k) | 10 k | 37 k |

## Net Income | (20.2 m) | (267.4 m) | (43.5 m) | (2 m) | (31.1 m) |

- Source: SEC Filings

USD | Q3, 2013 | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q1, 2018 | Q2, 2018 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|

## Revenue | 96.3 m | 89.8 m | 89.8 m | 41.3 m | 33.2 m | 29.8 m | 28.5 m | 27 m | 24.4 m | 28.1 m | 27.2 m | 28.6 m | 33.7 m | 68.1 m |

## Sales and marketing expense | 10.5 m | 8.9 m | 6.8 m | 4.7 m | 4.6 m | 4.8 m | 5.4 m | 6 m | 7.3 m | 6 m | 6.7 m | 7.2 m | 7 m | 14.8 m |

## R&D expense | 11.4 m | 11.3 m | 10.1 m | 7.1 m | 6.4 m | 6 m | 6.5 m | 5.6 m | 5.3 m | 4.7 m | 4.8 m | 5 m | 4.7 m | 9.8 m |

## General and administrative expense | 20.6 m | 17.7 m | 18.7 m | 12.5 m | 10.4 m | 10 m | 9.9 m | 8.5 m | 7.4 m | 7.5 m | 7.7 m | 7.2 m | 7.3 m | 15 m |

## Operating expense total | 106 m | 103.6 m | 35.6 m | 280.6 m | 42.9 m | 44.3 m | 42.5 m | 39.8 m | 38.1 m | 36.4 m | 37.3 m | 37.5 m | 39.7 m | 80.3 m |

## Depreciation and amortization | 1 m | 2 m | ||||||||||||

## EBIT | (9.7 m) | (13.9 m) | (239.3 m) | (9.7 m) | (14.5 m) | (14 m) | (12.9 m) | (13.7 m) | (8.4 m) | (10.1 m) | (8.9 m) | (5.9 m) | (12.2 m) | |

| (10%) | (15%) | (579%) | (29%) | (49%) | (49%) | (48%) | (56%) | (30%) | (37%) | (31%) | (18%) | (18%) | |

## Interest expense | 656 k | 765 k | 627 k | 109 k | 110 k | 3 k | 71 k | 71 k | 2 k | 2 k | 1 k | 1 k | 2 k | |

## Interest income | 3 k | 765 k | 109 k | 110 k | 3 k | 2 k | 23 k | 35 k | 43 k | 39 k | 18 k | 48 k | ||

## Pre tax profit | (9 m) | (8.5 m) | (12 m) | (239.2 m) | (6.7 m) | (14.4 m) | (13.8 m) | 24.5 m | (8.4 m) | (10 m) | (8.9 m) | (5.9 m) | (12.2 m) | |

## Income tax expense | (2.5 m) | (2.3 m) | 16.6 m | (22 k) | (10 k) | (13 k) | (11 k) | (69 k) | 32 k | (12 k) | (80 k) | (24 k) | (46 k) | |

## Net Income | (10.4 m) | (11 m) | (14.3 m) | (223.8 m) | (6.7 m) | (14.4 m) | (13.8 m) | (11.9 m) | 24.5 m | (8.3 m) | (10 m) | (9 m) | (5.9 m) | (12.2 m) |

- Source: SEC Filings

USD | FY, 2013 | FY, 2014 | FY, 2015 | FY, 2016 | FY, 2017 |
---|---|---|---|---|---|

## Cash | 153.5 m | 47.8 m | 38.6 m | 50.9 m | 31.3 m |

## Accounts Receivable | 33.3 m | 14.5 m | 10.5 m | 6.8 m | 8.7 m |

## Inventories | 7.8 m | 7.4 m | 5 m | 8.1 m | |

## Current Assets | 260.9 m | 69.8 m | 54 m | 65.9 m | 42.7 m |

## PP&E | 42.2 m | 22.8 m | 14.6 m | 11.5 m | 11.7 m |

## Goodwill | 347.4 m | 10.4 m | 10.4 m | 11.2 m | 17.2 m |

## Total Assets | 777.1 m | 149.6 m | 101.5 m | 101.3 m | 83.2 m |

## Accounts Payable | 12.8 m | 4.8 m | 2 m | 2.5 m | 2 m |

## Short-term debt | 15 m | ||||

## Current Liabilities | 169.9 m | 32.6 m | 20.1 m | 19.6 m | 21.2 m |

## Long-term debt | 81.3 m | ||||

## Total Debt | 96.3 m | ||||

## Total Liabilities | 21.5 m | 24.7 m | |||

## Additional Paid-in Capital | 611 m | 497.8 m | 505.6 m | 513.1 m | 523 m |

## Retained Earnings | (84.8 m) | (352.1 m) | (395.6 m) | (397.6 m) | (428.8 m) |

## Total Equity | 496 m | 114.8 m | 79.1 m | 79.8 m | 58.5 m |

## Debt to Equity Ratio | 0.2 x | ||||

## Debt to Assets Ratio | 0.1 x | ||||

## Financial Leverage | 1.6 x | 1.3 x | 1.3 x | 1.3 x | 1.4 x |

USD | Q3, 2013 | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q1, 2018 | Q2, 2018 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|

## Cash | 106.5 m | 154 m | 131.6 m | 113.2 m | 47.3 m | 42.3 m | 37.9 m | 30.5 m | 60.9 m | 51.7 m | 41.5 m | 30.5 m | 46.5 m | 32 m |

## Accounts Receivable | 36.4 m | 32 m | 27.6 m | 17.7 m | 11.4 m | 10.6 m | 9.6 m | 8.6 m | 7.2 m | 7.2 m | 6.7 m | 7 m | 8.9 m | 11.2 m |

## Current Assets | 215.8 m | 266.2 m | 259 m | 140.6 m | 66.3 m | 60.7 m | 52.5 m | 43.7 m | 71.6 m | 67.1 m | 54.5 m | 43.7 m | 58.6 m | 46.2 m |

## PP&E | 44.5 m | 39.5 m | 37.1 m | 24.3 m | 20.1 m | 18.8 m | 15.5 m | 12.6 m | 12 m | 11.9 m | 11.2 m | 11.4 m | 12 m | 12.5 m |

## Goodwill | 347.4 m | 347.4 m | 334.9 m | 10.4 m | 10.4 m | 10.4 m | 10.4 m | 10.4 m | 10.4 m | 11.2 m | 11.2 m | 17 m | 17.2 m | 27 m |

## Total Assets | 738.1 m | 772.6 m | 748.7 m | 234.6 m | 138.5 m | 124.3 m | 104.5 m | 86 m | 114.1 m | 104.2 m | 87.6 m | 86.5 m | 98.3 m | 95.3 m |

## Accounts Payable | 14 m | 12.3 m | 9.8 m | 1.8 m | 2.1 m | 824 k | 1.1 m | 1.8 m | 1.8 m | 1.5 m | 2.4 m | 1.9 m | 1.6 m | 1.5 m |

## Short-term debt | 7.5 m | 15 m | 3.8 m | |||||||||||

## Current Liabilities | 166.2 m | 173 m | 166.1 m | 34.3 m | 26.2 m | 24.4 m | 16.9 m | 15.5 m | 16.9 m | 16.9 m | 15.6 m | 16.9 m | 17.8 m | 19.8 m |

## Long-term debt | 42.5 m | 77.5 m | 73.8 m | 70 m | ||||||||||

## Total Debt | 50 m | 92.5 m | 73.8 m | 73.8 m | ||||||||||

## Total Liabilities | 17.3 m | 20.5 m | 21.3 m | 22.2 m | ||||||||||

## Additional Paid-in Capital | 604.3 m | 616 m | 621 m | 492.5 m | 499.9 m | 502 m | 503.5 m | 507.1 m | 509.4 m | 511.2 m | 513.8 m | 518.4 m | 547.4 m | 549.9 m |

## Retained Earnings | (73.2 m) | (95.7 m) | (110.1 m) | (333.9 m) | (358.9 m) | (373.3 m) | (387.1 m) | (407.5 m) | (383.1 m) | (391.4 m) | (407.7 m) | (416.6 m) | (434.7 m) | (441 m) |

## Total Equity | 97.9 m | 85.6 m | 68.8 m | 95.5 m | 85.4 m | 70.4 m | 66 m | 77.1 m | 73.2 m | |||||

## Financial Leverage | 1.3 x | 1.2 x | 1.3 x | 1.2 x | 1.2 x | 1.2 x | 1.3 x | 1.3 x | 1.3 x |

USD | FY, 2013 | FY, 2014 | FY, 2015 | FY, 2016 | FY, 2017 |
---|---|---|---|---|---|

## Net Income | (20.2 m) | (267.4 m) | (43.5 m) | (2 b) | (31.1 m) |

## Depreciation and Amortization | 64.9 m | 59.5 m | 18.7 m | 10.9 b | 11.8 m |

## Accounts Receivable | 12.4 m | 10.8 m | 3.8 m | 3.5 m | (1.1 m) |

## Inventories | (375 k) | (145 k) | 917 k | 238 k | |

## Accounts Payable | 3 m | (2.2 m) | (2.8 m) | 529 k | (1.1 m) |

## Cash From Operating Activities | 76.2 m | 34.7 m | (9.3 m) | (13.1 m) | (11.7 m) |

## Purchases of PP&E | (26.7 m) | (8.9 m) | (4.7 m) | (4.6 m) | (5.3 m) |

## Cash From Investing Activities | (114.5 m) | (14.9 m) | 7.1 m | 30.9 m | (6.9 m) |

## Cash From Financing Activities | 89 m | (125.4 m) | (7.9 m) | (5.6 m) | (935 k) |

## Interest Paid | 849 k | 2.3 m | 143 k | 4 k | 6 k |

## Income Taxes Paid | 99 k | 104 k | 116 k | 99 k | 112 k |

USD | Q3, 2013 | Q1, 2014 | Q2, 2014 | Q3, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | Q1, 2017 | Q2, 2017 | Q1, 2018 | Q2, 2018 |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|

## Net Income | (8.7 m) | (11 m) | (14.3 m) | (223.8 m) | (6.7 m) | (21.2 m) | (35 m) | (11.9 m) | 12.6 m | 4.2 m | (10 m) | (19 m) | (5.9 m) | (12.2 m) |

## Depreciation and Amortization | 46.1 m | 9.8 m | 7.4 m | 7.6 m | 17.2 m | 24.4 m | 5.7 m | 10.6 m | 15 m | 3.3 m | 6.1 m | 2.5 m | 4.9 m | |

## Accounts Receivable | 9.3 m | 27.6 m | 17.7 m | 2.9 m | 4.4 m | 4.7 m | 1.9 m | 3.1 m | 3.2 m | 134 k | 415 k | (323 k) | 4 k | |

## Accounts Payable | 3.2 m | 9.8 m | 1.8 m | (2.6 m) | (3.9 m) | (3.6 m) | (53 k) | (20 k) | (372 k) | 40 k | (1.2 m) | (387 k) | (883 k) | |

## Cash From Operating Activities | 66.4 m | (2.4 m) | (6.6 m) | (9.7 m) | (6.9 m) | (10.3 m) | (13.5 m) | (7.7 m) | (11.8 m) | (5.3 m) | (6.4 m) | |||

## Purchases of PP&E | (22.8 m) | (1.8 m) | (2.6 m) | (3.6 m) | (1.5 m) | (2.5 m) | (3.7 m) | (1.1 m) | (2.2 m) | (1.7 m) | (3.5 m) | |||

## Cash From Investing Activities | (106.3 m) | 2.2 m | 1.4 m | 7.9 m | (667 k) | 33.5 m | 31 m | 24 k | (7.5 m) | (1.7 m) | (13.9 m) | |||

## Cash From Financing Activities | 43.5 m | (283 k) | (304 k) | (8 m) | (491 k) | (903 k) | (4.4 m) | (1.7 m) | (1.1 m) | 22.1 m | 20.8 m |

USD | Y, 2018 |
---|---|

## Financial Leverage | 1.3 x |

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Leaf Group (formerly Demand Media)'s Active Users was reported to be 305.1 k in FY, 2016. Leaf Group (formerly Demand Media)'s Unique Visitors was reported to be 50 m in Q3, 2017.

Q1, 2014 | Q2, 2014 | Q3, 2014 | FY, 2014 | Q1, 2015 | Q2, 2015 | Q3, 2015 | FY, 2015 | Q1, 2016 | Q2, 2016 | Q3, 2016 | FY, 2016 | Q1, 2017 | Q2, 2017 | Q3, 2017 | |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|

## Transactions | 138.89 k | 126.34 k | 143.02 k | 715.34 k | 182.18 k | 183.87 k | 203.77 k | 925.11 k | 227.20 k | 218.70 k | 282.39 k | 1.18 m | 267.77 k | ||

## Average Revenue per Transaction | $48.46 | $52.37 | $54.18 | $49.47 | €58.65 | $57.14 | $61.95 | $56.38 | $59.25 | $61.31 | $58.61 | $55.37 | $59.28 | ||

## Accesses | 988.54 m | 1.01 b | 1.05 b | 4 b | 943.44 m | 896.85 m | 780.99 m | 3.37 b | 785.98 m | 645.14 m | 651.55 m | 2.73 b | 695.54 m | ||

## Revenue per Visit | $38.77 | $36 | $31.91 | $34.22 | $23.87 | $21.48 | $20.33 | $21.87 | $17.18 | $17.09 | $17.51 | $17.33 | $16.34 | ||

## Active Users | 180 k | 240 k | 305.12 k | ||||||||||||

## Brands | 22 | ||||||||||||||

## Countries | 100 | 100 | 100 | ||||||||||||

## Designs | 2 m | 2.70 m | 3.60 m | ||||||||||||

## Events Held | 15 | ||||||||||||||

## Patent Applications | 19 | 15 | |||||||||||||

## Patents (US) | 12 | 15 | |||||||||||||

## Patents (foreign) | 5 | 6 | |||||||||||||

## Trademarks (US) | 41 | 30 | |||||||||||||

## Unique Artworks | 500 k | 500 k | 650 k | ||||||||||||

## Unique Visitors | 46 m | 50 m | 50 m | ||||||||||||

## Unique Visitors (eHow) | 40 m | 24 m | |||||||||||||

## Video Views | 121.87 m | 156.52 m | 176.45 m | 638.28 m | 205.65 m |

- Source: SEC Filings

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