![]() Incremental Incremental (also known as Tradeswell) is a company that develops a media measurement and predictive analytics platform for the retail sector. | |||
Founding Date | Founding Date 2007 | Founding Date 2019 | Founding Date 2003 |
Type | Type Private | Type Private | Type Subsidiary |
Tags | |||
Locations | Locations Baltimore, US HQ | Locations London, GB HQ Sydney, AU Beijing, CN Guangzhou, CN Frankfurt, DE Hong Kong, HK Bengaluru, IN see more | |
Employees | Employees 2461% increase | Employees 39 | Employees 5784% decrease |
Financial | |||
Revenue (est.) | Revenue (est.) £48.4m (FY, 2020) | Revenue (est.) N/A | Revenue (est.) £143.3m (FY, 2023) |
Net income | Net income (£4.1m) (FY, 2020) | Net income N/A | Net income £7m (FY, 2023) |
Operating ⚠ | |||
Countries | Countries 49 (Nov, 2021) | Countries N/A | Countries 180 (Feb, 2024) |
Funding | |||
Latest funding round | Latest funding round $ 18m (over 12 years ago) | Latest funding round $ 15.5m (over 5 years ago) | Latest funding round N/A |
Total funding raised | Total funding raised $ 22.8m | Total funding raised $ 18.8m | Total funding raised N/A |

Incremental (also known as Tradeswell) is a company that develops a media measurement and predictive analytics platform for the retail sector.
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