$238.3 M

ASC Mkt cap, 09-Nov-2018

£2.4 B

ASOS Revenue FY, 2018
ASOS Revenue growth (FY, 2017 - FY, 2018), %26%
ASOS Gross profit (FY, 2018)1.2 B
ASOS Gross profit margin (FY, 2018), %51.2%
ASOS Net income (FY, 2018)82.4 M
ASOS EBIT (FY, 2018)101.9 M
ASOS Cash, 31-Aug-201842.7 M

ASOS Revenue

ASOS revenue was £2.42 b in FY, 2018 which is a 25.7% year over year increase from the previous period.

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ASOS Revenue Breakdown

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ASOS revenue breakdown by geographic segment: 36.9% from UK, 13.3% from US, 31.2% from EU and 18.7% from Rest of the World

ASOS Income Statement

Annual

GBPFY, 2016FY, 2017FY, 2018

Revenue

1.4b1.9b2.4b

Revenue growth, %

26%33%26%

Cost of goods sold

722.7m965.3m1.2b

Gross profit

722.2m958.3m1.2b

Gross profit Margin, %

50%50%51%

Sales and marketing expense

216.0m299.2m380.8m

General and administrative expense

464.1m579.5m754.4m

Operating expense total

680.1m878.7m1.1b

EBIT

42.1m79.6m101.9m

EBIT margin, %

3%4%4%

Interest income

700.0k400.0k100.0k

Pre tax profit

42.8m80.0m102.0m

Income tax expense

(8.1m)(15.9m)19.6m

Net Income

34.7m64.1m82.4m

Half Year

GBPH1, 2017H1, 2018

Revenue

911.5m1.2b

Cost of goods sold

471.4m588.7m

Gross profit

440.1m569.4m

Gross profit Margin, %

48%49%

Sales and marketing expense

140.2m178.5m

General and administrative expense

272.8m361.2m

Operating expense total

413.0m539.7m

EBIT

27.1m29.7m

EBIT margin, %

3%3%

Interest income

200.0k200.0k

Pre tax profit

27.3m29.9m

Income tax expense

5.4m5.4m

Net Income

21.9m24.5m

ASOS Balance Sheet

Annual

GBPFY, 2016FY, 2017FY, 2018

Cash

173.3m160.3m42.7m

Accounts Receivable

15.0m28.6m42.6m

Inventories

257.7m323.3m407.6m

Current Assets

446.0m514.5m503.6m

PP&E

77.2m137.4m241.6m

Goodwill

1.1m1.1m1.1m

Total Assets

650.0m840.4m1.0b

Accounts Payable

370.7m480.7m549.7m

Current Liabilities

428.6m544.2m558.0m

Non-Current Liabilities

21.0m9.1m10.2m

Total Liabilities

449.0m553.3m568.2m

Common Stock

2.9m2.9m2.9m

Additional Paid-in Capital

6.9m6.9m6.9m

Retained Earnings

254.7m327.2m422.1m

Total Equity

200.4m287.1m438.8m

EPS

29.376.698.0

Financial Leverage

3.2 x2.9 x2.3 x

Half Year

GBPH1, 2017H1, 2018

Cash

154.3m37.7m

Accounts Receivable

24.9m25.2m

Inventories

249.0m370.0m

Current Assets

428.2m445.4m

PP&E

90.5m192.3m

Goodwill

1.1m1.1m

Total Assets

670.3m851.2m

Accounts Payable

367.0m457.4m

Current Liabilities

418.7m476.0m

Non-Current Liabilities

3.8m1.2m

Total Liabilities

422.5m477.2m

Common Stock

2.9m2.9m

Additional Paid-in Capital

6.9m6.9m

Retained Earnings

280.3m357.5m

Total Equity

247.8m374.0m

EPS

26.329.2

Financial Leverage

2.7 x2.3 x

ASOS Cash Flow

Annual

GBPFY, 2016FY, 2017FY, 2018

Net Income

34.7m64.1m82.4m

Depreciation and Amortization

31.7m42.3m54.6m

Accounts Receivable

4.2m(13.6m)(14.0m)

Inventories

(63.8m)(65.6m)(84.3m)

Accounts Payable

128.7m103.3m35.9m

Cash From Operating Activities

130.7m145.9m93.9m

Purchases of PP&E

(23.5m)(72.0m)(105.6m)

Cash From Investing Activities

(78.4m)(161.0m)(212.7m)

Cash From Financing Activities

600.0k1.8m1.5m

Net Change in Cash

52.9m(13.3m)(117.3m)

Half Year

GBPH1, 2017H1, 2018

Net Income

21.9m24.5m

Depreciation and Amortization

21.5m24.9m

Accounts Receivable

(10.3m)3.5m

Inventories

8.7m(46.7m)

Accounts Payable

(6.1m)(39.3m)

Cash From Operating Activities

42.2m(27.8m)

Purchases of PP&E

(16.3m)(46.6m)

Cash From Investing Activities

(62.2m)(95.2m)

Cash From Financing Activities

600.0k900.0k

Net Change in Cash

(19.4m)(122.1m)

ASOS Ratios

GBPY, 2018

Revenue/Employee

616.0k

Financial Leverage

2.3 x

P/E Ratio

0.1
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ASOS Operating Metrics

ASOS's Active Customers was reported to be 18.4 m in FY, 2018.
FY, 2016H1, 2017FY, 2017H1, 2018FY, 2018

Active Customers

12.40 m14.10 m15.40 m16.50 m18.40 m

Average Order Size

£70.84 £70.86 £72.24 £72.35 £73

Average Selling Price Per Unit

£25.09 £25.69 £25.16 £25.28 £24.29

Average Units per Basket

2.82 2.76 2.87 2.86 3.01

Offices

8

Order Frequency

3.08 3.15 3.22 3.41 3.43

Orders Shipped

38.30 m23.30 m49.60 m29.90 m63.20 m

Social Media Followers

20 m22 m

Video Views

66 m

Visits per Year

1.35 b804.80 m1.67 b1.01 b1.99 b

Warehouses

3 3
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ASOS Human Capital

ASOS's employees are reported to be approximately 64% female and 36% male.

Gender

FY, 2018
Male36 %
Female64 %
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ASOS Employee Rating

3.6340 votes
Culture & Values
3.8
Work/Life Balance
3.6
Senior Management
3.0
Salary & Benefits
3.9
Career Opportunities
3.2
Source