Adestra is an e-mail marketing company. It has been empowering enterprise clients to maximize marketing ROI through Software And a Service email-driven technology. Adestra's flexible account structure, obsession with customer success, and award-winning service have gained the trust of global and growing brands alike. 

Type
Private
HQ
Oxford, GB
Founded
2004
Size (employees)
170 (est)+2%
Adestra was founded in 2004 and is headquartered in Oxford, GB
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Key People/Management at Adestra

Henry Hyder-Smith

Henry Hyder-Smith

CEO
Steve Denner

Steve Denner

COO
Matt McGowan

Matt McGowan

President
Henry Smith

Henry Smith

Managing Director
Skip ONeill

Skip ONeill

Global Partner Network
Ryan Phelan

Ryan Phelan

Vice President of Marketing Insights

Adestra Office Locations

Adestra has offices in Sydney, Dallas and Oxford
Oxford, GB (HQ)
Holywell House Osney Mead
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Adestra Financials and Metrics

Summary Metrics

Founding Date

2004

Total Funding

$7.2 m

Latest funding size

$7.20 m

Time since last funding

2 years ago

Investors

Adestra's latest funding round in January 2016 was reported to be $7.2 m. In total, Adestra has raised $7.2 m
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Adestra Financials

Adestra's revenue was reported to be £10.50 m in FY, 2017
GBP

Revenue (FY, 2017)

10.5 m

Gross profit (FY, 2017)

9.8 m

Gross profit margin (FY, 2017), %

93.1%

Net income (FY, 2017)

(1.9 m)

EBITDA (FY, 2017)

(1.6 m)

EBIT (FY, 2017)

(1.8 m)

Cash (31-Mar-2017)

1.5 m
GBPFY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Revenue

1.8 m2.5 m2.8 m3.3 m3.8 m4.7 m5.5 m6.9 m8.7 m10.5 m

Revenue growth, %

25%27%

Cost of goods sold

226.7 k290.4 k366.8 k432.1 k460.4 k572.4 k459 k507.4 k598 k727.1 k

Gross profit

1.6 m2.2 m2.5 m2.9 m3.3 m4.1 m5.1 m6.4 m8.1 m9.8 m
GBPFY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Cash

70.3 k35.7 k198 k513.1 k139.4 k422.8 k102.9 k381.8 k2.2 m1.5 m

Accounts Receivable

393.9 k496.5 k628.2 k614.6 k982.6 k959.8 k1.1 m1.4 m1.8 m2.1 m

Current Assets

580.8 k741.9 k1 m1.4 m1.5 m1.8 m2 m2.4 m5.1 m5 m

PP&E

103.6 k186.8 k127.7 k121.4 k135.6 k286.3 k570.7 k650.3 k625 k615.1 k
GBPFY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017

Net Income

84.6 k33.2 k311.4 k565 k517.1 k908.2 k909.6 k716.4 k596.6 k(1.9 m)

Cash From Operating Activities

1.1 m219.5 k(1.3 m)

Dividends Paid

17.1 k306 k442.2 k720.9 k720.6 k629.6 k

Cash From Financing Activities

21.7 k1.9 m1 m
GBPY, 2017

Revenue/Employee

79.6 k

Financial Leverage

22.6 x
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Adestra News and Updates

Email Marketing Market 2016-2021: Top Market Adestra Ltd., Alchemy Worx Ltd., GetResponse, dotmailer Ltd. & Others

The global email marketing market is particularly driven by factors such as the rising use of Internet in every field. Posted via Industry Today. Follow us on Twitter @IndustryToday
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