Adestra is an e-mail marketing company. It has been empowering enterprise clients to maximize marketing ROI through Software And a Service email-driven technology. Adestra's flexible account structure, obsession with customer success, and award-winning service have gained the trust of global and growing brands alike. 

Employee Rating

4.5More
TypeSubsidiary
Parent CompanyUpland Software
HQOxford, GB
Founded2004
Websiteadestra.com
Adestra was founded in 2004 and is headquartered in Oxford, GB

Viewing summary data as a guest

Sign up for free to see all data

Key People/Management at Adestra

Henry Hyder-Smith

Henry Hyder-Smith

CEO
Steve Denner

Steve Denner

COO
Matt McGowan

Matt McGowan

President
Henry Smith

Henry Smith

Managing Director
Skip ONeill

Skip ONeill

Global Partner Network
Ryan Phelan

Ryan Phelan

Vice President of Marketing Insights
Show more

Adestra Office Locations

Adestra has offices in Oxford, Dallas and Sydney
Oxford, GB (HQ)
Holywell House Osney Mead
Dallas, US
Dallas, TX, USA
Show all (3)

Adestra Financials and Metrics

Summary Metrics

Founding Date

2004

Total Funding

$7.2 m

Investors

In total, Adestra had raised $7.2 m. Adestra is a subsidiary of Upland Software

Adestra Revenue

Embed Graph
View revenue for all periods
Adestra's revenue was reported to be £11.71 m in FY, 2018
GBPFY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Revenue

733.7k1.2m1.8m2.5m2.8m3.3m3.8m4.7m5.5m6.9m8.7m10.5m11.7m

Revenue growth, %

25%27%

Cost of goods sold

197.1k199.9k226.7k290.4k366.8k432.1k460.4k572.4k459.0k507.4k598.0k727.1k913.5k

Gross profit

536.6k1.0m1.6m2.2m2.5m2.9m3.3m4.1m5.1m6.4m8.1m9.8m10.8m
GBPFY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Cash

260.050.2k70.3k35.7k198.0k513.1k139.4k422.8k102.9k381.8k2.2m1.5m67.4k

Accounts Receivable

251.6k319.4k393.9k496.5k628.2k614.6k982.6k959.8k1.1m1.4m1.8m2.1m3.2m

Current Assets

316.9k467.6k580.8k741.9k1.0m1.4m1.5m1.8m2.0m2.4m5.1m5.0m4.7m

PP&E

23.8k80.8k103.6k186.8k127.7k121.4k135.6k286.3k570.7k650.3k625.0k615.1k540.3k
GBPFY, 2006FY, 2007FY, 2008FY, 2009FY, 2010FY, 2011FY, 2012FY, 2013FY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

(79.6k)69.1k84.6k33.2k311.4k565.0k517.1k908.2k909.6k716.4k596.6k(1.9m)(1.6m)

Cash From Operating Activities

1.1m219.5k(1.3m)(1.5m)

Dividends Paid

17.1k306.0k442.2k720.9k720.6k629.6k

Cash From Financing Activities

21.7k1.9m1.0m
Show all financial metrics

Adestra Online and Social Media Presence

Embed Graph

Adestra News and Updates

Global Martech Provider Adestra Featured at No. 765 in This Year's Inc. 5000

NEW YORK, August 22, 2018 /PRNewswire/ -- Inc. magazine released its annual listing of the fastest-growing private companies in America this week, with Adestra ranking high at no. 765. (Logo: https://mma.prnewswire.com/media/642659/Adestra_Logo.jpg ) The award-winning Software and a...

This 40-Year Old Marketing Tactic Still Works on Millennials

Email is still a powerfultool for businesses to use, especially in targeting millennials.

Email Marketing Market 2016-2021: Top Market Adestra Ltd., Alchemy Worx Ltd., GetResponse, dotmailer Ltd. & Others

The global email marketing market is particularly driven by factors such as the rising use of Internet in every field. Posted via Industry Today. Follow us on Twitter @IndustryToday

Adestra Blogs

TechMedia Digital Summit Chicago | Sept 26th – 27th

The post TechMedia Digital Summit Chicago | Sept 26th – 27th appeared first on Adestra.

BrightWave Email Spotlight | Oct 10th

The post BrightWave Email Spotlight | Oct 10th appeared first on Adestra.

MediaPost’s Publishing Insider Summit | Oct 14th – 17th

The post MediaPost’s Publishing Insider Summit | Oct 14th – 17th appeared first on Adestra.

AAMP Conference | Oct 18th

The post AAMP Conference | Oct 18th appeared first on Adestra.

“Oops, you forgot something!” How effective are abandoned cart emails?

The post “Oops, you forgot something!” How effective are abandoned cart emails? appeared first on Adestra.

Adestra Quick Tips: How can I hide the pre-header text from my campaign?

The post Adestra Quick Tips: How can I hide the pre-header text from my campaign? appeared first on Adestra.
Show more

Adestra Frequently Asked Questions

  • When was Adestra founded?

    Adestra was founded in 2004.

  • Who are Adestra key executives?

    Adestra's key executives are Henry Hyder-Smith, Steve Denner and Matt McGowan.

  • What is Adestra revenue?

    Latest Adestra annual revenue is £11.7 m.

  • Who are Adestra competitors?

    Competitors of Adestra include INBOX, Email Chopper and LiveIntent.

  • Where is Adestra headquarters?

    Adestra headquarters is located at Holywell House Osney Mead, Oxford.

  • Where are Adestra offices?

    Adestra has offices in Oxford, Dallas and Sydney.

  • How many offices does Adestra have?

    Adestra has 3 offices.