Acxiom is a technology and enablement services company that operates through three business segments: Marketing Services, Audience Solutions, and Connectivity. The Company's Marketing Services segment helps clients to unify data at individual level. The Audience Solutions segment helps clients to validate the accuracy of their people-based data, enhance it with additional insight and keep it up to date, enabling clients to reach desired audiences with relevant messages. The Connectivity segment activates data and makes it portable across the open marketing ecosystem.

Type
Subsidiary
HQ
Little Rock, US
Founded
1969
Website
acxiom.com
Acxiom was founded in 1969 and is headquartered in Little Rock, US
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Key People/Management at Acxiom

Scott Howe

Scott Howe

CEO and President
Scott Howe

Scott Howe

CFO and EVP
Jerry C. Jones

Jerry C. Jones

Chief Ethics and Legal Officer, EVP and Assistant Secretary
Janet Cinfio

Janet Cinfio

Chief Information Officer, SVP
David Eisenberg

David Eisenberg

President - Connectivity
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Acxiom Office Locations

Acxiom has offices in Austin, Downers Grove, New York, Redwood City and in 9 other locations
Little Rock, US (HQ)
601 E. Third Street
Austin, US
River Place Corporate Park III 6500 River Place Blvd, Suite 300
Downers Grove, US
1501 Opus Place
New York, US
114 5th Avenue (between 17th and 16th street)
Redwood City, US
100 Redwood Shores Pkwy
Pyrmont, AU
Suite 2,Level 1/52 Pirrama Road
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Acxiom Financials and Metrics

Summary Metrics

Founding Date

1969
Acxiom is a subsidiary of The Interpublic Group of Companies

Acxiom Revenue

Embed Graph
Acxiom's revenue was reported to be $917.41 m in FY, 2018
Annual
USDFY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Revenue

1.1 b1 b850.1 m880.2 m917.4 m

Revenue growth, %

(7%)(17%)4%

Cost of goods sold

829 m807.5 m488.4 m477.7 m466.4 m

Gross profit

268.6 m212.6 m361.7 m402.6 m451 m
Quarterly
USDQ1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q1, 2019

Revenue

242.2 m260 m260.4 m196.9 m207.3 m221.2 m214.8 m217.3 m223.3 m212.5 m227 m

Cost of goods sold

192.3 m205.3 m203.7 m117.7 m121.3 m125.7 m122.8 m120.1 m116.5 m114 m117.3 m

Gross profit

49.9 m54.7 m56.7 m79.2 m86 m95.5 m92 m97.2 m106.8 m98.6 m109.7 m

Gross profit Margin, %

21%21%22%40%41%43%43%45%48%46%48%
Annual
usdY, 2010Y, 2011Y, 2012Y, 2013Y, 2014Y, 2015Y, 2016FY, 2017FY, 2018

Cash

224.1 m207 m229.6 m223 m418.6 m141 m189.6 m170.3 m142.3 m

Accounts Receivable

142.8 m167.2 m

Inventories

Current Assets

665.5 m414.1 m376 m368.5 m360.3 m
Quarterly
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2018Q1, 2019

Cash

216.6 m380.9 m392.9 m109.8 m126.9 m123.2 m180.9 m186.4 m150.2 m175.4 m137.9 m163.1 m95.1 m

Accounts Receivable

168 m168.9 m150.6 m156.5 m155.9 m135.6 m135.9 m140.8 m127.7 m130.5 m137.5 m131.3 m163.8 m

Current Assets

460.5 m617.3 m620 m378.9 m392 m513.9 m377.4 m386.5 m320.3 m354.2 m323.9 m355.2 m310.8 m

Goodwill

381 m380.6 m358.7 m573.5 m572.6 m497.5 m495.8 m497.6 m492.6 m487.1 m591.1 m592.8 m595.8 m
Annual
usdFY, 2014FY, 2015FY, 2016FY, 2017FY, 2018

Net Income

8.8 m(11 m)6.7 m4.1 m23.5 m

Depreciation and Amortization

103 m118.8 m85.5 m82.7 m86.4 m

Inventories

Accounts Payable

180 k(29.1 m)25.5 m4.3 m(14.4 m)
Quarterly
USDQ2, 2014Q3, 2014Q1, 2015Q2, 2015Q3, 2015Q1, 2016Q2, 2016Q3, 2016Q1, 2017Q2, 2017Q3, 2017Q1, 2019

Net Income

9.9 m15.1 m(7.6 m)(1.5 m)4.2 m(1 m)10.7 m(1.4 m)4 m11.1 m1.1 m(3 m)

Depreciation and Amortization

20.8 m21.5 m

Accounts Payable

42.8 m50.1 m33.5 m39.6 m40.8 m30.7 m(41 m)36.3 m43.1 m(21.7 m)

Cash From Operating Activities

750 k17.2 m
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Acxiom Operating Metrics

Q1, 2016Q2, 2016Q3, 2016FY, 2016Q1, 2017Q2, 2017Q3, 2017FY, 2017Q1, 2018Q2, 2018Jan, 2018

New Customers (Connectivity)

212 252 272 300 330 385 450 475

Direct Customers

3 k2.50 k

Partners

85
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Acxiom Acquisitions / Subsidiaries

Acquired CompanyDateDeal Size
LiveRamp May 15, 2014$310 m

Acxiom Revenue Breakdown

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Acxiom revenue breakdown by business segment: 16.7% from Connectivity, 36.6% from Audience Solutions and 46.7% from Marketing Services

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Acxiom Online and Social Media Presence

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Acxiom News and Updates

The business model for giant ad agencies is under fire – but IPG says its $2.3 billion bet on Acxiom gives it a massive advantage over other firms

Interpublic Group should have access to troves of powerful data from its acquisition of Acxiom Marketing Solutions to help brands build first-party data. In one potential example of how that data could be used: an automaker will be able to block ads from being served to a consumer who filled out a…

Acxiom Is On A Tear

Ad giant IPG bets big on consumer data with $2.3 billion Acxiom deal

By buying marketing data firm Acxiom, Interpublic Group aims for better data, and less reliance on others like Facebook and Google, to target us with ads. So Interpublic Group (IPG), one of the ad-world’s global conglomerates, is acquiring data-marketing giant Acxiom for $2.3 billion. Why? In a word…

Ad agency IPG plans to buy Acxiom's data-marketing division for $2.3 billion (IPG, ACXM)

IPG plans to buy Acxiom's Marketing Solutions division for $2.3 billion. The deal should help it create custom audiences for clients and target ads. But the deal represents a risk for IPG, in part because its competitors may no longer want to work with Marketing Solutions after it becomes part of …
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Acxiom Company Life and Culture

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